Marketing Operations Lead: Data-Driven Growth

RevOps Report; Oklahoma City (OK); On-site; USD 50,000 - 125,000; Full time

Benefits offered by this job

401(k)

Dental insurance

Health insurance

Paid time off

Retirement plan

Vision insurance

Job summary

Coryell Roofing is seeking a Marketing Operations Manager to optimize marketing tech touchpoints, data capture, event coordination and asset creation. You will bridge data, tech and creative execution to drive efficiency, transparency and ROI across campaigns and programs.

The role reports to the Vice President of Marketing and requires 5+ years in marketing operations, strong project management and a solid grasp of marketing automation and CRM integrations. In-person work with travel as needed.

Qualifications

• Bachelor's degree in Business, Marketing or related field.
• 5+ years in marketing operations.
• Experience in B2B marketing or construction/education industries is a plus.
• Experience in Marketing project management.
• AI integration a plus.
• Knowledge of marketing automation platforms, CRM integration and project management tools.
• Analytical with deep experience tracking lead generation/marketing funnels, attribution models and RO metrics.
• Excellent organizational skills and attention to detail.
• Strong written and verbal communication skills.
• Team player with attitude and willingness to help wherever needed.

Responsibilities

• Design and standardize efficient end-to-end workflows for campaign execution, lead routing and reporting.
• Introduce AI automation and emerging tools to scale repetitive processes and optimize project management.
• Contribute to dashboards that track marketing funnel performance, volume and ROI.
• Market development and sales staff support in the states Coryell serves.
• Positioning Coryell as the leader in risk management and loss prevention.
• Maximizing channels and touchpoints around current Coryell jobsites and ahead of weather-related events to prospect for new business opportunities.
• Maximizing channels and touchpoints to grow Coryell’s brand presence across K-12, Healthcare, Higher Education and Commercial Industrial lines of business.
• Share data-driven insights with VP of Marketing to guide strategic planning.

Skills

Detail oriented

Process minded

Initiative

Resilient

Team player

Communication

Education

Bachelor's degree in Business/Marketing

Tools

CRM systems

Marketing automation

Project management tools

Analytics tools

Job description

Coryell Roofing is seeking a Marketing Operations Manager to optimize marketing tech touchpoints, data capture, event coordination and asset creation. You will bridge data, tech and creative execution to drive efficiency, transparency and ROI across campaigns and programs.

The role reports to the Vice President of Marketing and requires 5+ years in marketing operations, strong project management and a solid grasp of marketing automation and CRM integrations. In-person work with travel as needed.