Marketing Operations Lead: Campaigns Automation Compliance

Horizon; Charlotte (NC); Sur place; USD 80 000 - 120 000; Plein temps

Résumé du poste

Horizon, based in Charlotte, NC, is seeking a Marketing Manager to lead the execution of marketing initiatives through strong project management, campaign coordination, and marketing operations.

You will collaborate across web and social, manage content calendars and CMS, and coordinate compliance approvals while leveraging marketing automation to deliver personalized, data-driven communications that drive engagement and support priorities.

Qualifications

• Bachelor's degree in Marketing, Communications, or related field.
• 5+ years in marketing operations or related roles; financial services experience preferred.
• Experience with CRM, marketing automation, and project management platforms incl. Salesforce, Pardot, and Asana.
• Strong email marketing, segmentation, automation workflows, and deliverability knowledge.
• Experience coordinating content through regulated or compliance-driven approval processes.
• Proven PM and process optimization track record.
• Strong presentation skills and ability to translate metrics into business insights.
• Experience using AI to automate and streamline processes.

Responsabilités

• Execute integrated marketing campaigns coordinating content, timelines, distribution, and cross-channel activities to support business priorities and sales initiatives.
• Coordinate social media, website, and PR activities, including content scheduling, distribution, and performance tracking.
• Support content and campaign development to support the firms strategic priorities.
• Coordinate marketing compliance review and approval workflows, ensuring materials are reviewed, documented, and approved prior to distribution.
• Support internal peer review processes for marketing materials, ensuring accuracy, consistency, and brand alignment prior to compliance submission and distribution.
• Manage marketing project workflows, timelines, content calendars, and deliverables through Asana and other CMS tools.
• Manage the SmartPress platform and collateral inventory, ordering, and fulfillment processes to ensure marketing materials are current and distributed.
• Provide flexible support across the marketing team, contributing to cross-channel initiatives and evolving business priorities.
• Support Horizon's email marketing strategy across launches and lifecycle stages, designing, building, and optimizing multi-step journeys.
• Manage production and distribution of recurring marketing communications, ensuring content is accurate and on schedule.
• Monitor campaign performance, track KPIs, and provide regular reporting and actionable recommendations.

Connaissances

Marketing operations

Email marketing

Campaign automation

Delivery insights

Project management

Presentation skills

Data-driven decisions

AI in marketing

Compliance coordination

Formation

Bachelor's degree in Marketing, Communications, or related field

Outils

Salesforce

Pardot (Marketing Cloud Account Engagement)

Asana

Description du poste

Horizon, based in Charlotte, NC, is seeking a Marketing Manager to lead the execution of marketing initiatives through strong project management, campaign coordination, and marketing operations.

You will collaborate across web and social, manage content calendars and CMS, and coordinate compliance approvals while leveraging marketing automation to deliver personalized, data-driven communications that drive engagement and support priorities.