Remote Campaign Ops Lead

Omnicell

Pittsburgh (Allegheny County)

On-site

USD 100,000 - 110,000

Full time

14 days+

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Job summary

Omnicell is seeking a Marketing Campaign Operations Strategist to serve as the operational engine behind multi-channel marketing programs. You will build and optimize campaigns in Salesforce Marketing Cloud Account Engagement, translate GTM plans into scalable automation, and partner with Demand Generation and GTM Planning teams to deliver production-ready campaigns.

You will drive QA, data hygiene, and process improvements while supporting paid media across Google Ads and LinkedIn.

Qualifications

  • Bachelor's degree in marketing, business, communications, or related field
  • 3+ years of experience in marketing operations, campaign operations, or demand generation execution
  • Hands-on Salesforce Marketing Cloud Account Engagement (MCAE/Pardot) experience — required
  • Strong understanding of Salesforce CRM campaign and lead object relationships
  • Demonstrated experience executing ABM and lifecycle email programs at scale in B2B environments

Responsibilities

  • Build, configure, test, and launch campaigns within MCAE, including email programs, landing pages, forms, nurture journeys, and automated workflows.
  • Translate GTM strategies into scalable Revenue Lifecycle Management automation to guide buyer progression through awareness, consideration, and decision stages.
  • Partner with Demand Gen and GTM Planning teams to convert campaign briefs into production-ready programs.
  • Manage deployment timelines and ensure flawless execution across multiple initiatives.
  • Support paid media activation across Google Ads, LinkedIn Ads, and social channels with Digital Marketing teams.
  • Coordinate end-of-life communications, audience segmentation, and stakeholder alignment.
  • Maintain campaign execution logs, status reports, milestones, and cross-functional handoffs.

Skills

Salesforce Marketing Cloud (Pardot)
ABM
Lifecycle emails
HTML/CSS for email

Education

Bachelor's degree in marketing, business, communications, or related field

Tools

Salesforce Marketing Cloud Account Engagement (MCAE)
Salesforce CRM
Google Ads
LinkedIn Campaign Manager
Oktopost

Job description

Omnicell is seeking a Marketing Campaign Operations Strategist to serve as the operational engine behind multi-channel marketing programs. You will build and optimize campaigns in Salesforce Marketing Cloud Account Engagement, translate GTM plans into scalable automation, and partner with Demand Generation and GTM Planning teams to deliver production-ready campaigns.

You will drive QA, data hygiene, and process improvements while supporting paid media across Google Ads and LinkedIn.

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