Marketing Operations Lead: AI-Powered Growth & Campaigns

RevOps Report; New York (NY); On-site; USD 131,000 - 155,000; Full time

Benefits offered by this job

Medical plans

Dental & Vision

Parental leave

401K with match

Unlimited PTO

Lunch provided daily

Job summary

Legora is seeking a Marketing Operations Manager to own the engine room of marketing: the martech stack, campaign hierarchy, lead scoring and routing, and budget, that determine how fast, how well, and how cost-effectively marketing-generated demand converts into pipeline impact.

You’ll work hand-in-hand with RevOps and the wider marketing team, and in particular a regional marketing director, to make sure every region has the reporting it needs to run its business and understand what the

Qualifications

• 4–5 years in marketing operations.
• Experience designing campaign hierarchies and reporting structures.
• Hands-on Salesforce admin experience required.
• Experience with marketing automation and BI tools.
• Lead scoring and routing experience in B2B SaaS.
• Systems thinking with ability to explain concepts to non-technical stakeholders.
• Clear communication with regional leaders and stakeholders.

Responsibilities

• Own campaign hierarchy and structure in Salesforce to ensure proper roll-up into program and pipeline reporting.
• Enable campaign-level analytics with tagging and modeling in collaboration with RevOps and Data Analytics.
• Administer and improve the martech stack, ensuring clean integration and trusted data.
• Manage the marketing ops budget and monitor spend across tools and vendors.
• Improve speed-to-lead with lead scoring models and routing logic.
• Partner with RevOps on funnel definitions, data hygiene, and SLAs.
• Support regional leadership with dashboards and reports for visibility into pipeline and performance.
• Drive data integrity across marketing systems and Salesforce/HubSpot integration.
• Enable the marketing team through training and self-serve dashboards.

Skills

Marketing operations

Campaign reporting

Salesforce administration

Marketing automation

BI tools fluency

Lead scoring & routing

Clear communicator

Tools

Salesforce

HubSpot

Hex

Looker

Tableau

Job description

Legora is seeking a Marketing Operations Manager to own the engine room of marketing: the martech stack, campaign hierarchy, lead scoring and routing, and budget, that determine how fast, how well, and how cost-effectively marketing-generated demand converts into pipeline impact.

You’ll work hand-in-hand with RevOps and the wider marketing team, and in particular a regional marketing director, to make sure every region has the reporting it needs to run its business and understand what the