Marketing Manager: Website & Proposals for B2B Growth

Construction Material Testing

Durham (NC)

On-site

USD 75,000 - 100,000

Full time

14 days+
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Job summary

Construction Material Testing is seeking a Marketing Manager to own the website and search performance, manage the qualifications library and proposal templates, and drive targeted campaigns that open new markets. You will collaborate with engineers to build technical articles and project stories, ensuring accuracy and consistency in all public communications.

The role emphasizes hands-on marketing leadership, content creation, and measurable outcomes through proposals and market expansion, with

Qualifications

  • 5+ years in B2B marketing, with at least 2 in the AEC, construction, engineering, or industrial services sector.
  • Hands-on with a modern website stack, search analytics, and a CRM.
  • Writes clean, specific copy.
  • Has built proposals or qualifications packages for professional services pursuits.
  • Organized enough to run a calendar and curious enough to learn what a compaction test is.

Responsibilities

  • Own the company website and search program: content, technical SEO, local listings, and the analytics that show what is working.
  • Build and maintain the qualifications package, project sheets, resumes, and proposal templates used on every pursuit.
  • Produce the content calendar - technical articles, project stories, and case material - with the engineers who have the knowledge.
  • Run campaigns (email, LinkedIn, trade events, direct outreach lists) for the markets the company is opening, and report results monthly.
  • Keep brand, messaging, and claims accurate and consistent across every public channel.

Skills

B2B marketing
AEC/Construction industry
Website stack
Search analytics
CRM
Copywriting
Proposals/qualification packages
Calendar management

Tools

CRM software

Job description

Construction Material Testing is seeking a Marketing Manager to own the website and search performance, manage the qualifications library and proposal templates, and drive targeted campaigns that open new markets. You will collaborate with engineers to build technical articles and project stories, ensuring accuracy and consistency in all public communications.

The role emphasizes hands-on marketing leadership, content creation, and measurable outcomes through proposals and market expansion, with

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