Marketing Manager — Brand Growth & Digital Strategy

WorkWave Staff; Jamestown (NY); On-site; USD 65,000 - 85,000; Full time

Job summary

WorkWave Staffing partners with a well-established Jamestown, NY manufacturing company to recruit an experienced Marketing Manager. The role leads the marketing strategy, strengthens brand awareness, and drives growth through digital, print, and trade channels.

The ideal candidate brings 3+ years in manufacturing marketing, strong project management, and proficiency in digital platforms and design software.

Qualifications

• Bachelor's degree in Marketing, Communications, Business, or related field.
• 3+ years of marketing experience in manufacturing or industrial environments preferred.
• Experience with social media management and digital marketing platforms.
• Strong graphic design and visual communication skills are a plus.
• Proficiency with MS Office and Adobe Creative Suite, Canva, or similar tools.
• Excellent written and verbal communication skills.
• Strong organizational, project management, and time management abilities.
• Ability to manage multiple priorities in a fast-paced environment while detail-oriented.

Responsibilities

• Develop and execute the company's overall marketing strategy.
• Manage and grow the company's social media presence across multiple platforms.
• Create marketing campaigns that increase brand awareness and generate new business opportunities.
• Maintain and update product pricing lists, catalogs, and marketing collateral.
• Design and coordinate trade show displays, promotional materials, and product presentations.
• Ensure consistent branding across all print, digital, and customer-facing materials.
• Work closely with sales, leadership, and product teams to support business development initiatives.
• Coordinate website content updates and digital marketing efforts.
• Analyze marketing performance and recommend improvements to increase engagement and ROI.
• Manage relationships with outside vendors, printers, advertising partners, and creative agencies as needed.

Skills

Social media management

Digital marketing

Graphic design

Written communication

Verbal communication

Project management

Time management

Attention to detail

Education

Bachelor's degree in Marketing, Communications, Business, or related field

Tools

Adobe Creative Suite

Canva

Microsoft Office

Job description

WorkWave Staffing partners with a well-established Jamestown, NY manufacturing company to recruit an experienced Marketing Manager. The role leads the marketing strategy, strengthens brand awareness, and drives growth through digital, print, and trade channels.

The ideal candidate brings 3+ years in manufacturing marketing, strong project management, and proficiency in digital platforms and design software.