Marketing Director, Cultural Programs & Outreach

AFRICAN AMERICAN MUSEUM IN PHILA; False Pass (AK); On-site; USD 90,000 - 140,000; Full time

Job summary

The African American Museum in Philadelphia (AAMP) is seeking a Marketing Director to develop and execute comprehensive marketing strategies for public programs, exhibits, and memberships. This role reports to the VP External Relations and Development and collaborates with internal teams and a contracted PR firm to promote the Museum’s image and initiatives.

Responsibilities include managing the marketing program, coordinating external promotions, leading a marketing group, and guiding

Qualifications

• Bachelor’s Degree preferred.
• 5-7 years of experience in promotions and/or marketing of activities and events in a nonprofit setting.
• Excellent verbal and written communication skills; ability to write clear, structured and articulate.
• Demonstrated creativity and ability to communicate new approaches toward community outreach and marketing.
• Excellent editing skills.
• Attention to detail and ability to meet deadlines.
• Ability to work independently and as part of a team.
• Experience with MS Word, PowerPoint, Publisher, Adobe and related software.
• Must have strong Internet navigation and online communication skills.

Responsibilities

• Manage, evaluate, and adjust an ongoing marketing program meeting annual goals and budget.
• Coordinate Museum promotions with external organizations and internal departments.
• Collaborate with media, marketing and design consultants to ensure consistent messaging.
• Coordinate production of newsletters, including topics, editing, and design.
• Coordinate PR with agency for press releases, calendar placements, and social posts.
• Oversee production of collateral (ads, banners, brochures) for events and programs.
• Lead Marketing Working Group meetings.
• Coordinate key market research activities.
• Perform other duties as assigned by Deputy Director.

Skills

Verbal communication

Written communication

Creativity

Editing

Attention to detail

Deadline oriented

Teamwork

MS Word

PowerPoint

Publishers

Adobe Suite

Internet skills

Education

Bachelor’s degree preferred

Tools

MS Word

PowerPoint

Publisher

Adobe Suite

Job description

The African American Museum in Philadelphia (AAMP) is seeking a Marketing Director to develop and execute comprehensive marketing strategies for public programs, exhibits, and memberships. This role reports to the VP External Relations and Development and collaborates with internal teams and a contracted PR firm to promote the Museum’s image and initiatives.

Responsibilities include managing the marketing program, coordinating external promotions, leading a marketing group, and guiding