Marketing Coordinator: Campaigns, Content & Growth

Cengage Group; Hagåtña (GU); Remote; USD 26,000 - 43,000; Full time

Job summary

Cengage Group is seeking a Marketing Assistant to support strategy execution, content calendar development, and cross-functional project coordination. You will help with marketing materials, analytics, and market research to identify opportunities.

The role emphasizes collaboration across teams, familiarity with marketing channels, and a passion for digital education to deliver positive outcomes for learners and educators worldwide.

Qualifications

• Degree, certification, or minor in Marketing, Communications, Journalism, or a related field
• Organized, accurate, and thorough
• Strong written and verbal communication skills
• Ability to prioritize tasks to deliver projects on schedule
• Knowledge of marketing terminology
• Ability to develop marketing content and collateral
• Ability to manage multiple priorities and collaborate effectively within a team
• Proficiency in Microsoft Office Suite
• Familiarity with Adobe Creative Suite
• Passion for digital education and positive customer outcomes
• Familiarity with marketing strategies and delivery channels
• Understanding of both B2B and B2C marketing is a plus
• Channel or product marketing experience is a plus
• Experience with Salesforce Pardot or Marketing Cloud is a plus

Responsibilities

• Assist marketing leadership with strategy execution and campaign support
• Collaborate confidently and professionally with external partners
• Coordinate, track, and facilitate the completion of projects and initiatives
• Create and organize content calendars
• Optimize internal processes
• Assist with the creation and proofreading of marketing materials
• Coordinate the distribution of marketing materials both internally and externally
• Assist with basic analytics and reporting across multiple channels
• Collaborate with cross-functional internal teams to deliver results
• Assist with market research and identify emerging trends and opportunities

Skills

Marketing strategy

Organized

Written communication

Task prioritization

Marketing terminology

Content creation

Team collaboration

Microsoft Office

Adobe Creative Suite

Digital education passion

Marketing channels

B2B/B2C marketing

Channel/product marketing

Salesforce Pardot/Marketing Cloud

Education

Bachelor's degree in Marketing, Communications, Journalism, or related field

Tools

Salesforce Pardot

Marketing Cloud

Microsoft Office

Adobe Creative Suite

Job description

Cengage Group is seeking a Marketing Assistant to support strategy execution, content calendar development, and cross-functional project coordination. You will help with marketing materials, analytics, and market research to identify opportunities.

The role emphasizes collaboration across teams, familiarity with marketing channels, and a passion for digital education to deliver positive outcomes for learners and educators worldwide.