Marketing Coordinator – Athletic & Entertainment Facilities

Missouri State University

Springfield, Northern (MO, KY)

Hybrid

USD 23,000 - 32,000

Full time

6 days ago
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Job summary

Missouri State University’s Marketing Coordinator – Athletic & Entertainment Facilities at Springfield Campus develops and executes marketing strategies to promote Great Southern Bank Arena and Hammons Student Center events, with focus on ticket sales, attendance, and premium experiences.

The role collaborates with internal departments and external partners to market concerts, theatre, athletic events, family shows, and university programs through digital marketing, advertising, PR, social

Qualifications

  • Bachelor's degree in Marketing, Communications, Public Relations, Advertising, Graphic Design, Business Administration or related field.
  • Experience with digital advertising (SEM, Google Ads, Meta) and SEO and social media management.
  • Strong communication, collaboration and project management skills.

Responsibilities

  • Develop, implement and evaluate marketing strategies for events, venues and services.
  • Increase event awareness, drive ticket sales and attendance, and support revenue generation.
  • Enhance guest experience and public image through digital marketing, PR and social media.
  • Collaborate with university departments, promoters, artists and partners to market diverse calendars.

Skills

Marketing
Digital marketing
Advertising
Public relations
Social media
Graphic design
Community engagement
Canva
Adobe Creative Suite
SEO
Google Ads
Google Analytics
Microsoft Office
Content Management Systems

Education

Bachelor's degree in Marketing, Communications, Public Relations, Advertising, Graphic Design, Business Administration

Tools

Canva
Adobe Creative Suite
Google Ads
Google Analytics
Content Management Systems
Microsoft Office

Job description

Marketing Coordinator – Athletic & Entertainment Facilities

Position Information

Position Title

Position Title Marketing Coordinator – Athletic & Entertainment Facilities

Work Location

Work Location Springfield Campus

Out-of-State Employment

Out-of-state employment is limited to Arkansas, Virginia, Maryland, and Washington, D.C., and subject to supervisor approval.

Department

Department Hammons Student Center

HR Home Department

HR Home Department 015040 HAMMONS STUDENT CENTER

Pay Grade

Pay Grade 42

Proposed Salary

Proposed Salary $20.00 hourly

Sponsorship Information

Applicants must be currently authorized to work for ANY employer in the United States on a full-time basis. This position is not eligible for work visa sponsorship.

Position only available to current, regular, full-time Missouri State University employees?

Position only available to current, regular, full-time Missouri State University employees? No, Position is available to all applicants.

Appointment Type

Appointment Type Full Time Regular

Exempt/Non-Exempt

Exempt/Non-Exempt Non-Exempt

General Function

The Marketing Coordinator – Athletic & Entertainment Facilities develops, implements, and evaluates comprehensive marketing strategies that promote events, programs, premium experiences, venue rentals, and services for Great Southern Bank Arena and Juanita K. Hammons Hall. The Marketing Coordinator is responsible for increasing event awareness, driving ticket sales and attendance, supporting revenue generation, enhancing the guest experience, and strengthening the public image of both venues through digital marketing, advertising, public relations, social media, graphic design, and community engagement. The position collaborates closely with internal university departments, promoters, touring partners, artists, and community organizations to successfully market a diverse calendar of concerts, theatrical performances, athletic events, family shows, university events, and special events.

Description of Primary Duties

The Marketing Coordinator – Athletic & Entertainment Facilities develops, implements, and evaluates comprehensive marketing strategies that promote events, programs, premium experiences, venue rentals, and services for Great Southern Bank Arena and Juanita K. Hammons Hall. The Marketing Coordinator is responsible for increasing event awareness, driving ticket sales and attendance, supporting revenue generation, enhancing the guest experience, and strengthening the public image of both venues through digital marketing, advertising, public relations, social media, graphic design, and community engagement. The position collaborates closely with internal university departments, promoters, touring partners, artists, and community organizations to successfully market a diverse calendar of concerts, theatrical performances, athletic events, family shows, university events, and special events.

Minimum Acceptable Qualifications

Education: A bachelor’s degree in Marketing, Communications, Public Relations, Advertising, Graphic Design, Business Administration, or a related field is required.

Experience: At least one year of professional experience in marketing, communications, event marketing, sports marketing, entertainment marketing, or a related field is preferred. Experience with digital advertising, including search engine marketing ( SEM ), paid search (Google Ads), paid Meta advertising, and search engine optimization ( SEO ), social media management, graphic design, email marketing, website content management, or ticketed event marketing is preferred.

Skills: Excellent verbal, written, and interpersonal communication skills are required. The ability to work collaboratively with internal and external stakeholders while maintaining attention to detail is required. Strong organizational and project management skills are required with the ability to manage multiple projects and deadlines simultaneously. Content creation experience utilizing social media platforms including Facebook, Instagram, X, TikTok, YouTube, and LinkedIn for marketing campaigns is required. Experience with Canva and Adobe Creative Suite, including Photoshop, Illustrator, and Premiere Pro, is preferred. Knowledge of website content management systems, email marketing platforms, photography, videography, video production and editing, digital advertising (Meta Ads Manager, Google Ads, Google Analytics, SEO , and SEM ), analytics, and Microsoft Office is preferred.

Additional Qualifications

Link to Job Description

Link to Job Description https://www.missouristate.edu/Human/JobDescriptions/1984.htm

Open Date

Open Date 09/01/2026

Close Date (If Close Date is blank then the posting is considered open until filled)

Equal Opportunity Statement

Non-Discrimination Statement Missouri State University is a community of people with respect for diversity. The University emphasizes the dignity and equality common to all persons and adheres to a strict non-discrimination policy regarding the treatment of individual faculty, staff, and students. In accord with federal law and applicable Missouri statutes, the University does not discriminate on the basis of race, color, national origin (including ancestry, or any other subcategory of national origin recognized by applicable law), religion, sex (including marital status, family status, pregnancy, sexual orientation, gender identity, gender expression, or any other subcategory of sex recognized by applicable law), age, disability, veteran status, genetic information, or any other basis protected by applicable law in employment or in any program or activity offered or sponsored by the University. Sex discrimination encompasses sexual harassment, which includes sexual violence, and is strictly prohibited by Title IX of the Education Amendments of 1972. This policy shall not be interpreted in a manner as to violate the legal rights of religious organizations or of military organizations associated with the Armed Forces of the United States of America. The University maintains a grievance procedure incorporating due process available to any person who believes he or she has been discriminated against. Missouri State University is an Equal Opportunity employer. Inquiries concerning the complaint/grievance procedure related to discrimination on the basis of a protected class, including sexual harassment and sexual assault, or compliance with federal and state laws and guidelines, should be addressed to the Director, Office for Institutional Compliance, Carrington Hall 205, 901 S. National Ave., Springfield, Missouri 65897, Compliance@MissouriState.edu , 417-836-4252.

Employment will require a criminal background check at University expense.

Required fields are indicated with an asterisk (*).

  • * How did you hear about this vacancy?
    • Indeed
    • Linkedin
    • Missouri State University Website
    • Google
    • Employee Referral
    • Job Alerts
    • HigherEdJobs.com
    • Personal Contacts / Networking
    • Job Board (CareerBuilder.com, Monster, etc.)
    • Other
  • * Please specify the recruitment source where you located this posting. If you selected Employee Referral above, please list the name of the current MSU employee who referred you.

    (Open Ended Question)

  • * Are you a current full-time regular Missouri State University employee?
    • Yes, I am a current full-time faculty/staff University employee.
    • No, I am not currently employed by the University.
    • No, I am a current per course faculty member.
    • No, I am a current part-time staff University employee.
    • No, I am a current University graduate assistant or teaching assistant.
    • No, I am a current student University employee.
Required Documents
  • Resume
  • Cover Letter
  • Unofficial Transcripts - 1
Optional Documents
  • Letter of Recommendation-1 (Non-confidential)
  • Letter of Recommendation-2 (Non-confidential)
  • Letter of Recommendation-3 (Non-confidential)
  • Other Documents -1
  • Unofficial Transcripts - 2

If you have questions: Office of Human Resources
(t)417-836-5102
Monday - Friday
8 a.m. to 5 p.m.

If you have student employment questions: Student Employment Services
(t)417-836-5627
Monday - Friday
8 a.m. to 5 p.m.

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