Marketing Communications Strategy Manager

Biojournaal; Friendly (MD); On-site; USD 60,000 - 100,000; Full time

Job summary

An innovative company is seeking a Marketing Communications Strategy Manager to lead global marketing strategies for vegetable crops. This role offers the chance to create impactful campaigns, mentor teams across cultures, and drive brand visibility in the agrifood sector. With a focus on creativity and strategic thinking, you'll have the freedom to shape marketing initiatives that resonate with customers worldwide. Join a dynamic team dedicated to making a significant impact in the vegetable seed industry and enjoy a competitive salary along with unique perks.

Benefits

Competitive Salary

Freshplorer Bag on First Day

Creative Freedom

International Work Environment

Qualifications

• 5+ years of international marketing experience in agrifood or fresh produce.
• Strong communication and mentoring skills to guide diverse teams.

Responsibilities

• Plan and implement global marketing strategies for vegetable crops.
• Lead creative campaigns and mentor local marketing teams.

Skills

International Marketing Experience

Communication Skills

Strategic Planning

Mentoring

Customer Understanding

Branding Knowledge

Organizational Skills

Education

University/BA degree in Marketing

Degree in Agriculture or Economics

Job description

Marketing Communications Strategy Manager

Ready to break new grounds and dig into a role that’s all about creativity, strategy, and global impact? At KWS Vegetables, we’re on the hunt for a trailblazing Marketing Communications Strategy Manager to lead the charge in creating bold campaigns around our vegetable crops, mentoring marketing professionals in our primary markets, and putting our brand in the spotlight across the globe.

This isn’t your typical 9-to-5. One day you’ll be outlining a global strategy for tomatoes; the next, you’ll be coaching a team in Brazil or brainstorming with creatives about a watermelon launch that turns heads. Your mission? To push boundaries, generate fresh ideas, and make our brand impossible to ignore.

We’re looking for someone sharp, daring, and who is not afraid to dive into our customers’ heads. You have the vision to create strategies that cut through the noise and the authority to unite teams around the globe.

In exchange? Total creative freedom, a global playground, and a chance to show the world what next-level marketing looks like. Think you’ve got what it takes to make it happen?

Marketing Communications Strategy Manager

Your responsibilities:

Plan and implement marketing strategies

• Create and deliver global marketing communication plans that promote the KWS Vegetables brand, products, and services to growers and value chain partners.
• Ensure all strategies match the global marketing goals and stay aligned with the brand identity.

Lead global campaigns and create content

• Lead teams to develop creative marketing ideas and content that resonate with customers.
• Plan and organize exciting international product launches and campaigns that add value and support market goals.
• Provide local Marketing Specialists with ready-to-use content toolkits to implement global campaigns locally.

Support and guide teams

• Help and mentor local Marketing Specialists to plan and execute campaigns, events, and product launches in their markets.
• Work closely with technical experts (like Product Managers and Researchers) to develop content that highlights the benefits of new product traits.

Track and improve results

• Analyze marketing data, track campaign results, and update customer personas to improve future campaigns.
• Keep the global marketing calendar up to date to keep overview on worldwide presence and align on planning

Work with Agencies and Stakeholders

• Manage relationships with agencies and vendors to ensure projects are delivered on time and meet expectations.
• Represent KWS Vegetables in group marketing meetings and coordinate with other teams across the business.

To ensure effective collaboration and strategy implementation, you work at our headquarters in Andijk (NL) for a minimum of three days per week.

To seed your future, you've got the following skills:

• University/BA degree in Marketing, Agriculture, Economics, or similar fields.
• At least 5 years of experience in international marketing, preferably in an agrifood or fresh produce environment.
• Ability to develop clear, big-picture strategies that achieve marketing goals and support business objectives.
• Strong communication skills and natural confidence to guide and work with people across cultures.
• Friendly, approachable, and a good mentor for helping others succeed.
• Able to come up with new, exciting ideas for campaigns and marketing strategies.
• Focused on understanding customer needs and addressing them effectively.
• Knowledge of branding principles and how to create a consistent and strong brand message.
• Strong organizational skills to manage multiple projects, meet deadlines, and deliver high-quality work.
• Fluent in English (both spoken and written); proficiency in Dutch or Spanish is an advantage.
  

Reasons to develop your talents within KWS Vegetables

• You will be part of a fast-evolving, international company striving to become a leader in the vegetable seed industry.
• It’s an ideal opportunity to build your career within a unique organization with big ambitions.
• You own and drive the job, with this lots of freedom and responsibility to truly make a difference.
• Your working environment is inspiring and consists of a diverse and growing team of experienced gurus and fresh talents.
• You’ll receive a competitive salary and all kinds of nice extra’s, such as the Freshplorer bag filled with cool stuff on your first day.
  

Ready to shape the future of marketing at KWS Vegetables?

Apply now and join a global team dedicated to making a significant impact in the vegetable seed industry! To explore more about KWS Vegetables check our website here . For further details about the job, please contact Jacco Kaarsemaker, Marketing Manager KWS Vegetables, at [phone] or via [e-mail] . If you’re excited to seize this opportunity, click the link below to apply immediately.