Marketing & Communications Coordinator: Canva & Content

Southern Management Co.; McLean (VA); Hybrid; USD 28,000 - 36,000; Full time

Benefits offered by this job

Health, Dental and Vision Insurance

Company paid Group Term Life and AD&D

Traditional and Roth 401(k)

Paid holidays and PTO

Continuing Education

Job summary

Southern Management Co. seeks a Marketing and Communications Coordinator to create branded visual and written content for corporate and community teams.

The role focuses on Canva-based flyers, template creation, collateral fulfillment, and brand compliance in a fast-paced leasing environment. Ideal candidates have 1–2 years in marketing coordination, Canva/Adobe Suite proficiency, and familiarity with Yardi/CRM platforms.

Qualifications

• Bachelor's degree or equivalent.
• 1-2 years' work experience as a marketing coordinator or higher level.
• Understanding in Yardi/CRM equivalent and ILS platforms.
• PowerPoint, OneNote, Outlook).
• Expert Working knowledge of Canva and/or Adobe Creative Suite.
• Multi-family industry experience, or other B2C industry experience preferred

Responsibilities

• Content Creation and Management
• Create and produce community-level marketing flyers and promotional materials in Canva according to brand standards and leasing team needs.
• Organize, maintain and manage company Canva library.
• Continuous creation of templates as promotions, pricing and seasonal campaigns change.
• Process and fulfill collateral requests from leasing teams, ensuring accuracy and timely turnaround.
• Partner with Residential Marketing Specialist to review material submissions for brand compliance before distribution.
• Support our Senior Communications Specialist with communication planning monthly, quarterly, and annually.
• Draft and edit articles for weekly and monthly newsletters.
• Provide back up support for email communications tools.
• Create copy to support graphic and Canva flyer creation.
• Manage and track open collateral request, communicating updates efficiently.
• Partner with the Marketing Team Lead and Digital Marketing Manager for campaign planning and scheduling.
• Assist with maintaining marketing resources, documentation and filing systems.
• Support team and corporate strategic objectives through timely Purchase Order creation.
• Assist Marketing Team Lead with project management for department projects and goals.
• Bridge the gap between corporate and communities, being a key resource and partner with community team members.
• Facilitate regular brand training for community team members alongside Residential Marketing Specialist.
• Support corporate marketing campaigns with design materials, as needed.
• Keep a pulse on industry trends and competitive market conditions, supporting the ability to adapt strategies to address specific multifamily community needs.
• Comply with all Southern Management's policies and procedures.
• Perform various other duties as assigned by the department lead and/or manager.

Job description

Southern Management Co. seeks a Marketing and Communications Coordinator to create branded visual and written content for corporate and community teams.

The role focuses on Canva-based flyers, template creation, collateral fulfillment, and brand compliance in a fast-paced leasing environment. Ideal candidates have 1–2 years in marketing coordination, Canva/Adobe Suite proficiency, and familiarity with Yardi/CRM platforms.