Marketing Analytics Pro — Sports & Entertainment

LA Galaxy; Carson (CA); On-site; USD 72,000 - 85,000; Full time

Benefits offered by this job

Medical, dental, vision insurance

Paid holidays

Vacation and sick time

Company paid basic life insurance

Parental leave

401k with 3% match

Flexible spending and HSA options

Wellness offerings

Job summary

AEG is seeking a Digital Marketing Analyst to develop and manage marketing reporting, dashboards, and audience insights, enabling data-driven decisions across marketing, ticketing, partnerships, and ecommerce.

The role oversees marketing dashboards, tracking, and campaign reporting for paid media while establishing scalable measurement frameworks and insight generation processes with stakeholders across departments.

Qualifications

• BA/BS Degree in a technical field (Computer Science, Information Systems, Analytics, etc.).
• 2-4 years related work experience.
• Experience creating dashboards, reports, and marketing performance analyses.
• Experience with digital analytics and campaign measurement.
• Strong ability translating data into actionable insights.
• Experience collaborating cross-functionally with multiple teams.
• Familiarity with GA4, Tableau, Looker Studio or Power BI.

Responsibilities

• Develop, update, and maintain marketing dashboards and reports showing KPIs and revenue outcomes.
• Set up tracking infrastructure, tagging standards, and attribution across digital channels.
• Analyze fan, customer, and campaign data to identify trends and opportunities.
• Support audience segmentation and lifecycle reporting for personalized marketing.
• Deliver insights to stakeholders across marketing, ticketing, partnerships, and other functions.
• Assist forecasting, pacing, and performance measurement models tied to acquisition and retention.
• Collaborate with digital product/marketing teams to measure conversion and user experience.
• Ensure data integrity and standardized reporting across tools and platforms.

Skills

Dashboard development

Data analysis

Cross-functional

GA4

Looker Studio

Tableau

Power BI

Audience insights

Education

Bachelor's degree in a technical field

Tools

GA4

Looker Studio

Tableau

Power BI

CRM/CDP platforms

Digital ads platforms

Job description

AEG is seeking a Digital Marketing Analyst to develop and manage marketing reporting, dashboards, and audience insights, enabling data-driven decisions across marketing, ticketing, partnerships, and ecommerce.

The role oversees marketing dashboards, tracking, and campaign reporting for paid media while establishing scalable measurement frameworks and insight generation processes with stakeholders across departments.