Marketing Analytics Lead — P&L & Partnerships

Agoda Company Pte. Ltd.; Boston (MA); On-site; USD 150,000 - 230,000; Full time

Job summary

Agoda is seeking a Senior Manager to lead the marketing function for a strategic partnership, owning the P&L, guiding a small team, and shaping partnership strategy across global markets.

You will work with partner marketing leadership, regional teams, and Agoda's commercial and product groups to align marketing tactics with revenue goals, driving measurable business impact through data-driven decisions.

Qualifications

• Proven ability to translate data into strategic decisions.
• Experience leading marketing partnerships with P&L responsibility.
• Strong leadership and people-management skills.
• Comfort with cross-functional and executive-level collaboration.

Responsibilities

• Lead marketing strategy and P&L for the partnership.
• Manage and develop a 2-3 person marketing team.
• Set OKRs aligned to partnership goals and drive execution excellence.
• Oversee analytics, dashboards and reporting for performance insights.
• Collaborate with partner marketing, regional teams, and Agoda product/commercial teams.

Skills

SQL proficiency

Data-driven decisions

Marketing analytics

Leadership

P&L management

Channel strategy

Stakeholder management

Executive communication

Cross-functional collaboration

Tools

Google Ads

Attribution platforms

Dashboards

Job description

Agoda is seeking a Senior Manager to lead the marketing function for a strategic partnership, owning the P&L, guiding a small team, and shaping partnership strategy across global markets.

You will work with partner marketing leadership, regional teams, and Agoda's commercial and product groups to align marketing tactics with revenue goals, driving measurable business impact through data-driven decisions.