Marketing Analytics Lead: Data-Driven Campaigns (Hybrid)

Nationwide Children's Hospital; Columbus (OH); Híbrido; USD 90.000 - 120.000; Jornada completa

Descripción de la vacante

Nationwide Children's Hospital in Columbus, OH is seeking a Marketing Intelligence Lead to advance CRM, analytics, and ROI measurement. This hybrid role combines onsite collaboration with remote work to optimize campaigns and content strategies across departments.

The position requires a Bachelor's in Marketing or related field and at least five years of marketing experience, including leadership or project management; healthcare experience is preferred.

Formación

• Bachelor’s degree in Marketing, Communication, Journalism, or related field.
• Five years of marketing, communication, or equivalent experience.
• Project management or leadership experience.
• Healthcare experience preferred.

Responsabilidades

• Leads development and execution of strategic marketing plans for assigned area using data-driven insights.
• Oversees marketing projects, campaigns, and teams ensuring brand consistency with business goals.
• Keeps informed of marketing trends to improve strategies and processes.
• Identifies and streamlines marketing processes for efficiency.
• Collaborates with internal teams, external vendors, and stakeholders to devise effective marketing strategies.
• Analyzes data and reports to drive decisions and achieve business objectives.

Conocimientos

Communication skills

Analytical skills

Project management

Problem solving

Educación

Bachelor's degree in Marketing

Descripción del empleo

Nationwide Children's Hospital in Columbus, OH is seeking a Marketing Intelligence Lead to advance CRM, analytics, and ROI measurement. This hybrid role combines onsite collaboration with remote work to optimize campaigns and content strategies across departments.

The position requires a Bachelor's in Marketing or related field and at least five years of marketing experience, including leadership or project management; healthcare experience is preferred.