Marketing Analytics Insights Specialist

CMI Media Group; Pennsylvania; Hybride; USD 40 000 - 75 000; Plein temps

Résumé du poste

CMI Media Group is seeking an Analyst, Digital Marketing Analytics to oversee analytics for online marketing campaigns across multiple accounts in Cherry Hill, NJ; Parsippany, NJ; Philadelphia, PA; Chicago, IL; New York, NY; Chesterbrook, PA. You will transform data into actionable insights and steer media strategies with KPI-focused reporting.

You bring 1–3 years in online marketing or web analytics, experience with Pharma a plus, and fluency with Excel and PowerPoint.

Qualifications

• 1–3 years of online marketing or web analytics experience.
• Pharma experience is a plus.
• Strong Excel and PowerPoint skills.
• Familiarity with Adobe Analytics, Google Analytics, Tableau, and SQL.
• Excellent attention to detail and ability to meet deadlines.

Responsabilités

• Ensure flawless analytics implementation for online marketing campaigns.
• Resolve discrepancies and inaccuracies with proactive precision.
• Craft analyses and optimizations using defined KPIs.
• Collaborate on measurement plans aligned with strategies.
• Track and redefine KPIs and engagement metrics.
• Handle ad-hoc data requests and understand client data sources.
• Generate trend reports and optimization strategies with the team.

Connaissances

Online marketing

Web analytics

Pharma knowledge

Team player

Attention to detail

Outils

R

SQL

Python

Description du poste

CMI Media Group is seeking an Analyst, Digital Marketing Analytics to oversee analytics for online marketing campaigns across multiple accounts in Cherry Hill, NJ; Parsippany, NJ; Philadelphia, PA; Chicago, IL; New York, NY; Chesterbrook, PA. You will transform data into actionable insights and steer media strategies with KPI-focused reporting.

You bring 1–3 years in online marketing or web analytics, experience with Pharma a plus, and fluency with Excel and PowerPoint.