Marketer Hospital Liaison

Hc; Irvington (NJ); On-site; USD 65,000 - 90,000; Full time

Benefits offered by this job

Competitive salary

Bonus opportunities

Comprehensive benefits

Medical insurance

Paid time off

401(k) with company match

Career advancement

Supportive leadership

Job summary

Hc is seeking a proactive Marketer / Hospital Liaison to drive admissions through strong hospital and physician relationships. You will visit hospitals and referral sources daily, educate partners on the SNF's programs, and collaborate with Admissions to ensure smooth referrals.

This full-time role demands an energetic, organized professional who can work independently, manage time well, and contribute to census growth across the assigned territory.

Qualifications

• Experience in healthcare marketing, admissions, or hospital liaison roles is preferred.
• Experience in SNF/rehabilitation Long-Term Care or hospital settings is preferred.
• Established relationships with local hospitals and providers is a plus.
• Strong communication and relationship-building skills required.

Responsibilities

• Develop and maintain relationships with hospitals, discharge planners, case managers, physicians, and community organizations.
• Generate referrals and increase admissions through strategic marketing initiatives.
• Conduct daily visits to hospitals and referral sources within the assigned territory.
• Educate referral partners on the facility's programs, services, and capabilities.
• Coordinate with Admissions to ensure seamless referral and admission processes.
• Represent the facility at networking events and healthcare meetings.
• Monitor market trends and identify opportunities for growth.
• Maintain records of referral activity and marketing efforts.
• Collaborate with leadership to achieve census and occupancy goals.

Skills

Relationship building

Communication

Time management

Independent worker

Self-motivated

Presentation

Sales/marketing

Territory management

Tools

CRM software

Referral tracking

Job description

Marketer / Hospital Liaison

Skilled Nursing Facility (SNF)
Full-Time

Drive Admissions. Build Relationships. Make an Impact.

We are seeking an energetic, motivated, and relationship-driven Marketer / Hospital Liaison to join our growing team. This individual will be responsible for developing and maintaining referral relationships with hospitals, physicians, case managers, and community partners to drive admissions and increase census.

This is an exciting opportunity for a healthcare professional who thrives in a fast-paced environment and is passionate about connecting patients and families with exceptional post-acute care services.

Responsibilities:

• Develop and maintain strong relationships with hospitals, discharge planners, case managers, physicians, and community organizations.

• Generate referrals and increase admissions through strategic marketing initiatives.

• Conduct daily visits to hospitals and referral sources within the assigned territory.

• Educate referral partners on the facility's clinical programs, services, and capabilities.

• Coordinate with the Admissions Department to ensure a seamless referral and admission process.

• Represent the facility at networking events, community programs, and healthcare meetings.

• Monitor market trends and identify opportunities for business growth.

• Maintain accurate records of referral activity and marketing efforts.

• Collaborate with the leadership team to achieve census and occupancy goals.

Qualifications:

• Previous experience in healthcare marketing, admissions, business development, or hospital liaison services preferred.

• Experience in a Skilled Nursing Facility, Rehabilitation Center, Long-Term Care, or Hospital setting strongly preferred.

• Established relationships with local hospitals and healthcare providers are a plus.

• Strong communication, presentation, and relationship-building skills.

• Self-motivated with excellent organizational and time management abilities.

• Ability to work independently and achieve admissions goals.

• Valid driver's license and reliable transportation required.

We Offer:

• Competitive salary plus bonus and incentive opportunities

• Comprehensive benefits package

• Medical, dental, and vision insurance

• Paid time off and holiday pay

• 401(k) with company match

• Career advancement opportunities

• Supportive and collaborative leadership team

• The opportunity to make a meaningful impact in the lives of residents and patients

Equal Opportunity Employer

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