Market Development Manager

DR Power LLP; Portland (ME); Hybrid; USD 90,000 - 130,000; Full time

Job summary

DR Power LLP is seeking a Market Development Manager to drive growth across the Northeastern United States, expanding the installer base for Generac’s solar and home energy storage solutions. This role emphasizes new account development, strategic sales planning, and close collaboration with leadership to execute market plans.

The ideal candidate has 4 years in the solar industry, strong B2B sales skills, and the ability to travel up to 60% to build and manage key accounts in a dynamic

Qualifications

• Bachelor's degree in Business, Marketing, or Engineering or equivalent experience.
• 4 years of solar industry experience.
• Willingness to travel 30-60% of the time.

Responsibilities

• Identify, engage, and convert solar, storage, and generator installation companies into Generac ecosystem customers.
• Plan and implement sales strategies to maximize share and margin.
• Expand the customer base by identifying new partners and developing new customer opportunities.
• Build and maintain a robust pipeline of new key account opportunities.
• Maintain accurate sales records and CRM entries to support forecasting.

Skills

Market development

New account development

CRM

Sales strategy

Customer relationship management

Communication

Territory management

Pipeline management

B2B sales

Education

Bachelor's degree in Business, Marketing, or Engineering

Tools

Ohm Analytics

WoodMac

Job description

## Market Development ManagerApply: Remote: South Portland, ME - USA: Hartford, CT - USA: Boston, MA - USA: Full time: Posted Today: JR16938# **We believe power is a promise - a shared commitment to be there for others when it matters most.** For more than 65 years, we've turned big ideas into solutions that help protect homes, strengthen businesses and build a more resilient, efficient, sustainable energy future. Ready to Power a Smarter World with us?The **Market Development Manager (MDM)**is responsible for increasing market share and brand preference of Generac’s residential ecosystem solution within the specified territory. This role actively prospects new business opportunities and converts solar and generator installers into Generac customers who resell Generac’s PWRmicro solar and PWRcell 2 energy storage solutions, as well as other Generac ecosystem products (including home standby generators and ecobee smart thermostats).In this role, the MDM develops and executes strategic regional customer development strategies and drives product adoption through Generac’s existing distribution network to support end-market demand. Territory Coverage: Northeastern United StatesEssential Duties and Responsibilities:* Identify, engage, and convert solar, storage, and generator installation companies into Generac ecosystem customers* Plan and implement sales strategies to maximize share and margin; effectively differentiate Generac products in competitive sales environments* Expand the customer base by identifying new partners and developing new customer opportunities* Build and maintain a robust pipeline of new key account opportunities; role is 80% new account development and 20% account management* Build strong relationships with established key accounts and internal support teams to foster long-term business growth* Maintain accurate sales records, CRM entries, and activity updates to support forecasting and performance tracking* Collaborate with sales and business leadership to develop and execute business plans aligned with key account grown initiatives* Provide market feedback and competitive intelligence to sales and business leadership* Maintain consistent follow-up on opportunities to drive timely and effective closes* Communicate effectively with Generac sales team members to ensure a coordinated approach to account acquisition and support**Minimum Qualifications:*** Bachelor's Degree in Business, Marketing, or Engineering or equivalent experience* 4 years of solar industry experience* Ability to travel 30-60% of the time**Preferred Qualifications:*** Experience in residential energy storage* Experience in business-to-business sales* Experience selling to c-suite executives and key decision makers at large corporations* Working knowledge of two-step distribution model* Experience working with RFP purchasing processes: proven ability to navigate from bid to award to an effective close* Experience identifying leading market indicators and major prospects through 3rd party tools such as ohm analytics, Woodmac, etc.*“We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, national origin, disability status, protected veteran status, or any other characteristic protected by law.”*