Luxury Wine Brand Sales Director

Vct USA; United States, Northern America, Americas; Hybrid; USD 180,000 - 230,000; Full time

Benefits offered by this job

Medical, Dental, Vision

Life & Disability insurance

401k with company match

Paid vacation, sick leave and holidays

Flexible Spending Accounts

Volunteer Time Off (VTO)

Scholarship opportunities for depend*

Job summary

Viña Concha y Toro USA (VCT-USA) seeks a Director of Luxury Brand Sales to lead the commercial strategy for our ultra‑premium portfolio across origins including California, Chile and Argentina. You will translate brand strategy into market plans with distributors, key accounts and regional teams, ensuring premium positioning and sustainable growth.

The role requires strong brand and distributor leadership, deep market insight, and the ability to travel frequently (domestic/international).

Qualifications

• Bachelor’s degree in business, marketing, or related field.
• Ten plus years of progressive sales, marketing or distributor management in wine/beverage.
• Strong knowledge of distributor economics, market planning, pricing and forecasting.

Responsibilities

• Develop commercial plan for the luxury portfolio by origin, brand, channel and market.
• Lead market plans, distributor alignment, reviews and action plans.
• Build senior relationships with important accounts and drive placements.
• Establish market ownership, routes to market and account priorities.
• Manage pricing, allocations, launches and inventory risk with cross‑functional teams.
• Lead education, tastings and advocacy with trade professionals.

Skills

Distributor management

Brand management

Sales leadership

Forecasting

Presentation skills

CRM proficiency

Education

Bachelor’s degree in business/marketing

MBA

Wine education (WSET/CMS/CSW)

Tools

Microsoft 365 (Word, PowerPoint, Excel)

KARMA/iDig CRM

Job description

Viña Concha y Toro USA (VCT-USA) seeks a Director of Luxury Brand Sales to lead the commercial strategy for our ultra‑premium portfolio across origins including California, Chile and Argentina. You will translate brand strategy into market plans with distributors, key accounts and regional teams, ensuring premium positioning and sustainable growth.

The role requires strong brand and distributor leadership, deep market insight, and the ability to travel frequently (domestic/international).