Luxury Brand Image Lead — Visual Merchandising

Ralph Lauren; New York (NY); On-site; USD 90,000 - 130,000; Full time

Benefits offered by this job

None

Job summary

Ralph Lauren is seeking a Brand Image Manager in New York to lead the creative process across wholesale markets, translating global direction into market-specific executions for store environments and activations. You will oversee installations, ensure brand integrity, and collaborate with Brand Image and Retail Development teams.

The role requires strong design sense, luxury retail experience, and the ability to travel to multiple stores and work outside typical hours.

Qualifications

• Experience in visual presentation and apparel styling (rigging) in luxury retail or wholesale.
• Strong time management and organizational skills.
• Ability to travel to multiple store locations and conduct installations.
• Excellent verbal and written communication with supervisors, reports and peers.
• Proficient in Microsoft Word, Excel and Outlook.

Responsibilities

• Plan and oversee interior and window changeovers, including prop handling and rigging.
• Identify and develop design specifications by door aligned with seasonal themes.
• Maintain daily store interiors, re-prop and re-merchandising as needed.
• Oversee sourcing, procurement and execution of all creative elements for installations.
• Manage and train a team of coordinators; recruit freelance staff when needed.
• Coordinate with Brand Image, Retail Development and stakeholders for alignment.
• Ensure installations stay on budget and within timelines.

Tools

Word

Excel

Outlook

Job description

Ralph Lauren is seeking a Brand Image Manager in New York to lead the creative process across wholesale markets, translating global direction into market-specific executions for store environments and activations. You will oversee installations, ensure brand integrity, and collaborate with Brand Image and Retail Development teams.

The role requires strong design sense, luxury retail experience, and the ability to travel to multiple stores and work outside typical hours.