Luxury BDC Manager – Lead Appointments & Conversions

Keeler Motor Car Company; Westport (CT); On-site; USD 60,000 - 90,000; Full time

Benefits offered by this job

Medical, dental, and vision

401(k) with employer contribution

Paid vacation, sick, and personal time

Job summary

Lexus of Westport, part of Keeler Motor Car Company in Westport, CT, seeks a seasoned BDC Manager to lead our BDC, shaping the first impression of the Lexus brand. You will convert inquiries across phone, internet, chat, and text into appointments and lasting guest relationships, maintaining a luxury, CSI-focused standard.

As a hands-on leader, you will coach a team, manage CRM processes, and collaborate with Sales and Service to maximize show rates, conversions, and guest satisfaction.

Qualifications

• 3–5 years automotive BDC or dealership experience.
• Proven results in appointment show rate and lead conversion.
• Strong written and verbal communication.
• Data-driven with daily/weekly performance reporting.
• Valid driver’s license.

Responsibilities

• Lead daily BDC operations: inbound and outbound calls, internet leads, chat, and text.
• Hire, schedule, coach, and hold BDC representatives accountable to monthly goals.
• Set, confirm, and recover appointments; improve show rate and conversion.
• Respond to OEM, website, and third-party leads with urgency and a luxury tone.
• Keep CRM records complete and follow-up processes consistent.
• Monitor KPIs: contacts, appointments set, shows, sold units, service retention, and CSI.
• Coordinate clean handoffs with Sales Consultants, Sales Managers, Service Advisors, and the Service Manager.
• Support online merchandising accuracy where it affects lead quality.
• Train the team on scripts, product talking points, and Lexus brand representation.
• Protect guest experience from first contact through showroom or service drive.

Skills

BDC experience

Leadership

CRM proficiency

Tools

CRM (E-Leads)

Job description

Lexus of Westport, part of Keeler Motor Car Company in Westport, CT, seeks a seasoned BDC Manager to lead our BDC, shaping the first impression of the Lexus brand. You will convert inquiries across phone, internet, chat, and text into appointments and lasting guest relationships, maintaining a luxury, CSI-focused standard.

As a hands-on leader, you will coach a team, manage CRM processes, and collaborate with Sales and Service to maximize show rates, conversions, and guest satisfaction.