Live Creator Growth & Content Ops Lead

TikTok Inc.; Los Angeles (CA); On-site; USD 116,000 - 258,000; Full time

Job summary

TikTok LIVE is seeking a strategic leader to grow and operate assigned content verticals, partnering with Product, Data Science, Engineering, Marketing, Policy, and regional teams to drive creator growth and platform engagement.

You will leverage data, develop scalable content strategies, monitor performance, and shape the ecosystem health through cross-functional programs, with a focus on monetization and quality content.

Qualifications

• Bachelor's degree with proven years of experience in Content Strategy, Vertical Operations, Growth Strategy, Creator Operations, or Content Monetization.
• Experience owning or supporting content verticals, creator ecosystems, or category operations, with a strong understanding of content supply, creator growth, and ecosystem development.
• Strong analytical skills with quantitative and qualitative insights to identify business opportunities and influence decisions.
• Excellent stakeholder management and cross-functional leadership in fast-paced environments.
• Demonstrated business acumen balancing content quality, user engagement, growth, and performance.

Responsibilities

• Own growth strategy and operational performance of assigned content verticals.
• Design and execute scalable content strategies based on creator lifecycle and market dynamics.
• Analyze business performance across creators, content, and user metrics.
• Develop and execute strategic initiatives for creator growth, monetization, and ecosystem health.
• Become subject matter expert for assigned content verticals and apply insights to strategy.
• Partner with Product, Data Science, Engineering, Marketing, Policy, and regional teams to drive initiatives.
• Define success metrics and optimize strategies through experimentation and data-driven decisions.

Skills

Content Strategy

Vertical Operations

Growth Strategy

Creator Operations

Analytics

Stakeholder Management

Project Management

Education

Bachelor's degree

Job description

TikTok LIVE is seeking a strategic leader to grow and operate assigned content verticals, partnering with Product, Data Science, Engineering, Marketing, Policy, and regional teams to drive creator growth and platform engagement.

You will leverage data, develop scalable content strategies, monitor performance, and shape the ecosystem health through cross-functional programs, with a focus on monetization and quality content.