Creator Growth & Partnerships Manager

TikTok Inc.; Los Angeles (CA); On-site; USD 103,000 - 198,000; Full time

Job summary

TikTok Inc. is seeking a dynamic Creator Operations professional in Los Angeles to drive GMV by connecting top-tier creators with U.S.-based opportunities. You will manage creator relationships, optimize product promotion, and scale sales through data-driven strategies and cross-functional collaboration.

You will design growth programs, monitor performance metrics, and refine Affiliate Program initiatives while documenting SOPs and playbooks to support onboarding and ongoing expansion.

Qualifications

• Bachelor's degree or equivalent in a related field.
• 2+ years of experience in creator management, influencer marketing, talent management, or content-based commerce.
• Experience working with creators, influencers, or creator agencies, preferably with top-tier creators.
• Strong communication and interpersonal skills to build trusted relationships.
• Motivated, results-oriented, and adaptable in a dynamic environment.
• Experience creating structured documentation (SOPs, playbooks, presentations).
• Collaborative team player with learning agility.

Responsibilities

• Manage and develop relationships with top-tier creators and agencies to drive GMV growth.
• Support creators in product assortment, content planning, and commerce strategy.
• Design and implement creator growth strategies to scale supply and sales.
• Define Affiliate Program strategies aligned with business objectives.
• Collaborate with cross-functional teams to improve creator experience on TikTok Shop.
• Plan and deliver creator programs, campaigns, launches, and collaborations.
• Analyze creator performance metrics and deliver actionable insights.
• Document and optimize internal processes, SOPs, and playbooks for onboarding and growth.
• Highlight successful creator case studies to boost awareness and adoption.
• Serve as primary contact to address creator issues and sustain partnerships.
• Represent TikTok Shop in partner/agency meetings to drive awareness of creator-led commerce.

Skills

Creator management

Influencer marketing

Talent management

Content-based commerce

Education

Bachelor's degree in Business/Marketing/Communications

Job description

TikTok Inc. is seeking a dynamic Creator Operations professional in Los Angeles to drive GMV by connecting top-tier creators with U.S.-based opportunities. You will manage creator relationships, optimize product promotion, and scale sales through data-driven strategies and cross-functional collaboration.

You will design growth programs, monitor performance metrics, and refine Affiliate Program initiatives while documenting SOPs and playbooks to support onboarding and ongoing expansion.