Lifecycle Growth Platform Lead

OpenAI, Inc.; San Francisco (CA); Hybrid; USD 239,000 - 325,000; Full time

Benefits offered by this job

Relocation assistance

Hybrid work model

Office in San Francisco

Job summary

OpenAI, Inc. seeks a Lifecycle Lead to build the company-wide owned-channel capability for SMB lifecycle management across onboarding, activation, retention, and monetization.

This senior leader will partner with Engineering to build the orchestration and deployment platform, and establish the operating model for evergreen programs at scale. You will sit at the intersection of platform, product, and campaign strategy, collaborating with Engineering, Product, Data Science, Analytics, PMM, and

Qualifications

• 10+ years of lifecycle, CRM, retention, growth, product marketing, or marketing technology.
• Track record building and scaling lifecycle tooling or platforms with engineering.
• Strong fluency across event and identity models, data pipelines, segmentation, triggering and experimentation.

Responsibilities

• Define and own the company-wide lifecycle and owned-channel engagement vision and operating model.
• Collaborate with Engineering, Product, Data Science, Analytics to shape tooling and infrastructure.
• Design scalable deployment workflows including templates, governance, SLAs, and incident response.
• Translate audience and business goals into evergreen journeys across onboarding, activation, retention, and monetization.
• Lead design, launch, and optimization of templates and journeys across email, push, and in-product messaging.
• Partner with Growth DS to build a measurement system connecting reach, delivery, and value through experiments.
• Inform and optimize the owned-channel upsell strategy with high deliverability and localization.

Skills

Lifecycle marketing

CRM & retention

Growth product marketing

Data pipelines

APIs & integrations

Experimentation & measurement

Stakeholder management

Job description

OpenAI, Inc. seeks a Lifecycle Lead to build the company-wide owned-channel capability for SMB lifecycle management across onboarding, activation, retention, and monetization.

This senior leader will partner with Engineering to build the orchestration and deployment platform, and establish the operating model for evergreen programs at scale. You will sit at the intersection of platform, product, and campaign strategy, collaborating with Engineering, Product, Data Science, Analytics, PMM, and