Leads Manager

Compass International Holdings; Laguna Niguel (CA); On-site; USD 140,000 - 190,000; Full time

Job summary

Compass International Holdings is seeking a Web Leads Director to coach Coldwell Banker Realty agents across CB Internet Lead Generation programs. You will allocate and manage multiple lead sources, educate agents on CRM platforms, and drive revenue through effective lead conversion and core service initiatives.

The role requires strong coaching, public speaking, and cross-functional collaboration with leadership to achieve performance metrics and maximize agent engagement across nationwide

Qualifications

• Proven experience with effective referral opportunity conversion.
• Excellent communication skills with emphasis on virtual coaching and remote management.
• Excellent platform and classroom style public speaking experience.
• Ability to work well under pressure in a fast-paced, high-volume environment.
• Proven ability to present concepts, data analysis and project plans and execute accordingly.

Responsibilities

• Lead and manage coaching; oversee lead conversion, recruiting, retention and accountability.
• Host weekly coaching events of varying sizes and national events.
• Drive revenue through lead conversion and service initiatives.
• Coach and develop CB Realty agents in lead generation programs to improve web lead conversion.
• Educate agents on CRM platforms and referral technology.
• Partner with leadership to meet business goals and key metrics for CB Internet Lead Generation.
• Plan and implement agent education with Web Lead Directors and regional managers.
• Manage lead and referral allocation from CB Internet Lead Generation sources.
• Advocate for CRMs like HOME and MOXI and ensure adoption and engagement.

Skills

Referral conversion

Communication

Public speaking

Remote coaching

Data analysis

Project planning

Tools

CRM platforms

Job description

Web Leads Director

We are seeking a Web Leads Director who will play a key role in the coaching and development of Coldwell Banker Realty real estate agents associated with Anywhere Internet Lead Generation. Anywhere is responsible for establishing business opportunities for independent sales associates affiliated with Coldwell Banker Realty. The Web Leads Director will take part in the allocation and management of several Lead sources, as well as educate agents on various CRM platforms.

Responsibilities:

• Lead and Agent management. Coaching; Lead Conversion, Support, Recruiting, Retention; strategic initiatives, communication and accountability
• Host multiple weekly Coaching events including individual events, small and large group events, and national events.
• Drive company Revenue through lead conversion and primary service initiatives.

Service Performance:

• Coach and develop real estate agents who are associated with CBR Internet Lead Generation to improve their Web Lead conversion.
• Effectively educate agents on specific use of proprietary and/or Third-Party CRM and referral assignment technology.
• Work closely with the Director of Web Leads, Local Operating Company Senior Leadership and Referral Service Operations Director to establish and execute strategies to successful achievement of business goals and key metrics for CB Internet Lead Generation.
• Work with Web Lead Directors and Referral Service Operations Managers to plan and implement agent education.
• Effectively manage the lead and referral allocation from various lead sources provided by CB Internet Lead Generation.
• Act as the primary advocate for, HOME, MOXI and other company provided CRMS. Demonstrate how to leverage these resources to drive success. Ensure that agents volunteering to participate with Web Leads, meet the engagement standards in all aspects of the program including education, customer service and technology adoption.
• Communicate with office managers and associates to promote and achieve performance metrics by source within Web Leads and maximize the affiliation of real estate agents to Coldwell Banker Realty.
• Communicate with Branch Managers and Associates to promote and achieve performance metrics by source within Web Leads.
• When needed represent the Web Leads team, and the company at local branch and regional office meetings.
• Oversee world-class execution of agent recognition events and adoption of CBR Internet Lead Generation uniform national recognition standards. Ensure adequate agent communication and support, interaction and coaching to maximize agent retention.

Minimum Qualifications/Experience

• Proven experience with effective referral opportunity conversion.
• Excellent communication skills with emphasis on effective use of virtual channels with the ability to virtually coach, develop and manage agents remotely.
• Excellent platform and classroom style public speaking experience required.
• Ability to work well under pressure in a fast-paced, high volume environment.
• Proven ability to present concepts, data analysis and project plans and execute accordingly.

Preferred Qualifications/Experience

• 2+ years of brokerage management, assistant management or past leadership training.
• Current local real estate license required or willingness to obtain within first 6 months of employment.

Travel requirements may include:

• Local and Regional travel, as needed, dependent on coverage area and branch office meetings
• Education and training summits for CB Referral Services
• Overnight travel: 0 – 10%