Junior UX Content Strategist: Shape UX Copy & Brand Voice

URBN Urban Outfitters, Inc.; Philadelphia (Philadelphia County); On-site; USD 60,000 - 75,000; Full time

Benefits offered by this job

Medical benefits

PTO

Employee discounts

Job summary

URBN Urban Outfitters, Inc. (Nuuly) seeks a Jr. UX Content Strategist to craft real customer-facing copy from day one, focusing on moments that engage, inform, and delight members—from FAQ searches to shipment notifications.

You’ll collaborate with UX Design, Product, Engineering, and Marketing in an agile setting, gaining mentorship and owning meaningful pieces of the experience early in your career.

Qualifications

• Bachelor's degree or equivalent experience in a related field (UX, HCI, Communications, Marketing, English, Psychology, or similar)
• 0-2 years of experience in UX writing, content design, or content strategy (internship or agency experience welcome)
• Experience working in an agile/sprint environment alongside Product Managers, Designers, and Engineers
• Technical competency with tools such as Figma, FigJam, and Jira
• Familiarity with accessibility basics (ARIA, screen reader behavior)
• Familiarity with SEO/AEO basics
• Comfortable working in a CMS (e.g., Contentful)
• Practical experience using AI tools (e.g., ChatGPT, Claude) for work tasks

Responsibilities

• Draft copy for operational messaging (operational emails, SMS, etc.) partnering with the creative team to keep it aligned with brand voice
• Write education content, including FAQs and Help Center content
• Leverage AI conversational design best practices to inform language for AI agents
• Write accessibility copy - voiceover/screen-reader text and ARIA labels - for new and existing experiences
• Draft first-pass UX copy for product features
• Write App Store release notes
• Partner with UX Designers, Strategists, Product Managers, and Engineers in an agile, sprint-based environment to take content from concept to shipped experience
• Present copy and content strategy to stakeholders in clear, digestible formats, and incorporate feedback with speed and care
• Publish and manage content in Nuuly's CMS
• Maintain the Operational Email Copy Doc as the single source of truth for live operational copy
• Support periodic audits of site content for accuracy and consistency
• Support AEO content execution and reporting using tools like Profound

Skills

UX Writing

Content Design

Content Strategy

Agile/Sprint

Accessibility Basics

Figma

FigJam

Jira

Contentful

AI Tools

Education

Bachelor's degree

Tools

Jira

Figma

FigJam

Contentful

Profound

Job description

URBN Urban Outfitters, Inc. (Nuuly) seeks a Jr. UX Content Strategist to craft real customer-facing copy from day one, focusing on moments that engage, inform, and delight members—from FAQ searches to shipment notifications.

You’ll collaborate with UX Design, Product, Engineering, and Marketing in an agile setting, gaining mentorship and owning meaningful pieces of the experience early in your career.