Junior Analytics Analyst: Data & Campaign Insights

Havas Media Network; New York (NY); On-site; USD 55,000 - 90,000; Full time

Job summary

Havas Media Network is seeking an Analyst to join the Analytics Team in New York. The role supports senior team members and client accounts to define measures, metrics, and processes for tracking, measurement, reporting, and analysis across channels.

Analysts may work across offline and digital media, including ad trafficking programs and CRM initiatives, contributing to day-to-day execution and optimization for client accounts.

Qualifications

• Undergraduate degree; relevant courses or field of study preferred (Marketing, Business, Finance, Statistics, or Economics).
• Strong quantitative and research skills with ability to demonstrate data collection, analysis, and interpretation.
• Experience with online advertising planning, buying, and performance metrics is a plus.

Responsibilities

• Work with Digital media teams to develop measurement plans for online media campaigns.
• Deliver tracking analyses and reports to support client campaigns and programs, including recommendations.
• Develop tracking and reporting requirements, particularly web analytics.
• Contribute to innovation in data, analytics, and CRM at the agency.
• Assist on projects including design, interpreting results, and synthesizing recommendations.
• Generate reports to gauge effectiveness of online search, display advertising campaigns, and keywords.
• Monitor and analyze media campaign performance.
• Analyze website behavior with web analytics tools to identify site improvements.
• Share case studies, POVs, and conference summaries to enrich knowledge base.

Skills

Analytical mindset

Strong communication

Quantitative skills

Problem solving

Attention to detail

Education

Bachelor's degree in Marketing/Business/Statistics/Economics

Tools

Omniture

Google Analytics

MS Excel

Job description

Havas Media Network is seeking an Analyst to join the Analytics Team in New York. The role supports senior team members and client accounts to define measures, metrics, and processes for tracking, measurement, reporting, and analysis across channels.

Analysts may work across offline and digital media, including ad trafficking programs and CRM initiatives, contributing to day-to-day execution and optimization for client accounts.