Integrated Marketing Consultant (Bilingual)

Alpha Media; Bakersfield (CA); On-site; USD 65,000 - 90,000; Full time

Benefits offered by this job

Health insurance

EAP

401(k)

Vacation and holidays

Birthday day

Job summary

Alpha Media in Bakersfield, CA is seeking a dynamic Bilingual Integrated Marketing Consultant to grow a client base with multi-channel marketing solutions. You will craft campaigns across radio, digital, OTT/CTV, and social to meet client goals and drive ROI.

The role emphasizes developing strong client relationships, data‑driven KPI delivery, and collaboration with the Integrated Sales division to maximize campaign success.

Qualifications

• Knowledge of marketing strategies for multi‑channel campaigns (radio, digital, OTT/CTV, social)
• Minimum 3 years of sales experience
• Proven track record delivering revenue growth and hitting targets
• Strong written and oral communication and presentation skills

Responsibilities

• Generate new business and grow existing clients
• Customize marketing solutions across channels to meet client objectives
• Coordinate with Radio and Digital Services teams to meet client goals
• Analyze KPIs and ensure KPIs are met with client campaigns
• Review higher level metrics like web traffic, CPA, ROAS with clients
• Champion company initiatives and use provided tools to succeed
• Participate in weekly sales meetings and training sessions
• Input client orders and coordinate with production and client success teams
• Ensure attainment of monthly, quarterly, and annual budget goals

Skills

Sales

Marketing

Communication

Bilingual

Job description

Integrated Marketing Consultant (Bilingual)

Job Category

Marketing

Overview

Description

Alpha Media - Bakersfield, CA is seeking a dynamic, results-oriented Bilingual Integrated Marketing Consultant (Sales) to join our rapidly growing Integrated Sales division. The ideal candidate will have established client relationships. You will have a proven track record of success selling multiple forms of media and possess business development skills. You should demonstrate extensive knowledge of how to incorporate well rounded marketing plans to get a client in front of the right audience including radio, digital; omnichannel/multi-channel campaigns, core products and services such as OTT/CTV, targeted display, streaming audio, SEO/SEM, mobile, social, and websites among others.

Does selling multiple channel marketing campaigns excite you? Do you enjoy working with a client on achieving their marketing goals and using data to prove out KPIs? Do you have client relationships that can be converted to Alpha Media’s solutions?

Alpha Media is a diverse multimedia company that focuses on building partnerships through performance based campaigns/strategies that are meant to meet a client’s goals in the most efficient way.

Alpha Media has a variety of platforms, whether it’s on your phone, desktop, tablet, Alexa, Google Home or in your car, our stations will enhance your journey. We hire and retain top talent who are unique, innovative and vibrant. We believe in creating progressive products, world-class events, and building strong relationships in our communities.

Learn more about Alpha Media: www.alphamediausa.com

Responsibilities for this position include:

• Generating new business and growing existing clients
• Customizing marketing solutions integrating multiple channels of marketing that meet the client’s key marketing objectives, such as branding and awareness, building engagement and conversion driven campaigns
• Coordinate and collaborate with our Radio and Digital Services teams to achieve client objectives
• Analyze and coordinate with our execution team to assure KPIs are being met
• Analyze and understand higher level reporting metrics such as web traffic, CPA, engagement rates, ROI/ROAS, to be reviewed with client
• Embracing and championing company initiatives and utilizing tools provided to succeed
• Participating in weekly sales meetings and training sessions
• Inputting client orders and working with both production teams and the client success team to collect all needed information/creative to successfully launch a campaign
• Ensuring attainment of monthly, quarterly and annual budget goals

Requirements of this position include the following:

• A demonstrated knowledge of marketing strategies for scheduling radio campaigns, digital media products, strategies and how to sell them
• A minimum of 3 years of sales experience
• A proven track record delivering strong and consistent sales growth while consistently exceeding revenue goals
• Strong written and oral communication/presentation skills
• Ability to thrive in a fast-paced, high-growth, rapidly changing culture and environment. Stress tolerance especially with tight deadlines financial pressures
• The role requires an enthusiastic and hardworking person who exudes passion for Alpha Media’s unique platform and value proposition
• This position requires a fully insured personal vehicle and valid driver’s license

Preference may be given to candidates who have the above experience plus the following:

• Prior broadcast industry experience.
• General knowledge of sales concepts and sales software.

Alpha Media invests in people who invest in themselves and offers employees a competitive package of health and welfare benefits.

• Employer sponsored medical, dental & vision insurance with a variety of coverage options.
• Employee Assistance Program (EAP) for full time and part time employees as well as all household members at no cost.
• 401(k) with discretionary employer matching.
• Paid vacation, company holidays and a birthday day for you to use during your birthday month.

Alpha valuesIntegrity, aCan Do Attitude,Passion,Competitiveness,Creativity and embraces that work can beFUN.

If these qualities are important to you and you feel you check off the qualities we are looking for.

Alpha Media is an equal opportunity employer and participates in E-Verify.