Influencer & Creator Growth Lead for Generative Media

Speedrun Talent Network; San Francisco (CA); Vor Ort; USD 180.000 - 220.000; Vollzeit

Benefits dieser Stelle

Visa sponsorship

Relocation to SF

Health insurance

Dental insurance

Vision insurance

Team events

Zusammenfassung

fal is seeking a strategic influencer and UGC program lead to build and own our creator network. You will identify creators, manage outreach, briefs, negotiations, and turn standout creator work into a scalable growth channel.

You'll collaborate with the Marketing team and external partners to maintain a high creative bar and deliver compelling campaigns around model and product launches, including early access and credits.

Qualifikationen

• Experience building and running influencer, creator, or UGC programs end to end.
• Exceptional creative taste and a high bar for quality across creators, concepts, and content.
• Deep familiarity with internet and creator culture across X, TikTok, Instagram, and YouTube.
• Strong understanding of generative media and the emerging AI creator ecosystem.
• Experience sourcing, briefing, negotiating with, and managing creators directly.
• Strong instincts for creator-brand fit and the judgment to prioritize quality and originality over follower count or volume.
• Experience managing creator budgets, contracts, usage rights, whitelisting, and paid partnerships.
• Highly organized, resourceful, and comfortable managing multiple partnerships at once.
• Nice to haves; Existing network across generative AI, AI filmmaking, design, or creative technology.
• Experience with affiliate programs, whitelisting, or partnership ads.
• Experience as a creator or on the talent/management side.

Aufgaben

• Manage fal’s influencer and UGC strategy and program.
• Build a curated network of creators, AI filmmakers, designers, and creative technologists who are a strong fit for fal.
• Own creator partnerships end to end, from sourcing and outreach through briefing, negotiation, content review, and measurement.
• Develop long-term relationships with creators who become recurring collaborators and genuine advocates for fal.
• Activate creators around model and product launches, including early access, sponsored projects, credits, and original concepts.
• Maintain a high creative bar across everything we put our name behind.
• Build repeatable systems for sourcing, contracting, tracking, and measuring creator partnerships.
• Identify strong creator content and amplify what works.

Kenntnisse

Influencer program management

UGC/Creator partnerships

Creator outreach

Negotiation

Budget management

Creative judgment

Project management

Network across AI creators

Affiliate/paid partnerships

Multitasking

Jobbeschreibung

fal is seeking a strategic influencer and UGC program lead to build and own our creator network. You will identify creators, manage outreach, briefs, negotiations, and turn standout creator work into a scalable growth channel.

You'll collaborate with the Marketing team and external partners to maintain a high creative bar and deliver compelling campaigns around model and product launches, including early access and credits.