Industrial Channel Growth Manager

Vertical Supply Group; Northern (KY); Hybrid; USD 120,000 - 160,000; Full time

Job summary

Vertical Supply Group is seeking an experienced Business Development Manager / Manufacturer’s Representative to accelerate growth across North America in the Industrial Distribution market. This role is not a traditional outside sales position and requires understanding distributor operations from corporate leadership to branch levels, with the ability to create demand and influence specifications.

You will represent leading brands in industrial safety, rope, rigging, lifting, and work-at-height

Qualifications

• Minimum of 5–7 years of experience in channel sales, manufacturer’s representation, industrial distribution, or related B2B sales.
• Demonstrated success selling through large industrial distributors such as Motion Industries, Applied Industrial Technologies, Fastenal, Grainger, MSC, Core & Main, or similar organizations.
• Strong understanding of how industrial distributors operate, including corporate and branch-level decision making.

Responsibilities

• Develop and execute a strategic plan to grow Vertical Supply Group’s presence within the Industrial Distribution channel.
• Identify and prioritize target distributors, corporate accounts, and strategic growth opportunities throughout North America.
• Develop multi-year growth strategies with key distributor partners.
• Build relationships at every level of distributor organizations, including corporate leadership, category managers, regional and branch management, outside sales teams, and product specialists.
• Become a trusted advisor to distributor partners through consistent engagement and value creation; conduct regular business reviews and develop joint growth plans.
• Work with distributor sales teams to identify, develop, and close end-user opportunities; create pull-through demand by supporting end users, contractors, utilities, industrial manufacturers, and safety professionals.
• Influence specifications and product selection to position Vertical Supply Group brands for success.
• Identify and pursue new distributor partnerships; expand existing relationships and manage long-term sales opportunities through the entire sales cycle.

Skills

Channel sales

Relationship building

Strategic account planning

Long sales cycles

Influence without authority

Autonomy

Education

Bachelor's degree

Tools

CRM software

Job description

Vertical Supply Group is seeking an experienced Business Development Manager / Manufacturer’s Representative to accelerate growth across North America in the Industrial Distribution market. This role is not a traditional outside sales position and requires understanding distributor operations from corporate leadership to branch levels, with the ability to create demand and influence specifications.

You will represent leading brands in industrial safety, rope, rigging, lifting, and work-at-height