Industrial B2B Content Marketing Strategist

Content Creators

United States

A distancia

USD 103.000 - 185.000

Jornada completa

Hace 5 días
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Descripción de la vacante

Siemens Digital Industries Software is seeking a Content Marketing Manager who specializes in marketing to complex industrial sectors and thrives at the intersection of technical depth and compelling storytelling. This individual will create content that earns the trust of executive audiences and translates complex technical concepts into narratives that drive awareness, pipeline, and product adoption.

You’ll develop category-defining content including SME-driven insights, research-backed

Formación

  • 4+ years of B2B content marketing in industrial/engineering sectors.
  • Exceptional writing and storytelling for executive audiences.
  • Ability to translate tech concepts into narratives that drive outcomes.
  • Strong SEO fundamentals and organic growth experience.
  • Proven collaboration with subject matter experts and teams.

Responsabilidades

  • Manage content across blogs, articles, guides, and webinars aligned to product capabilities.
  • Develop white papers, briefs, and executive thought leadership pieces.
  • Collaborate with product, demand gen, and engineering teams to align messaging.
  • Identify content opportunities via search intent and competitive research.
  • Track content performance and optimize based on data.

Conocimientos

Content marketing
Technical storytelling
SEO fundamentals
Executive communication
Cross-functional collaboration

Herramientas

Salesforce
Marketo
Ahrefs
SEMrush
WordPress

Descripción del empleo

Siemens Digital Industries Software is seeking a Content Marketing Manager who specializes in marketing to complex industrial sectors and thrives at the intersection of technical depth and compelling storytelling. This individual will create content that earns the trust of executive audiences and translates complex technical concepts into narratives that drive awareness, pipeline, and product adoption.

You’ll develop category-defining content including SME-driven insights, research-backed

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