In-Office Social Media Strategy Lead

RRC Solutions Group; Washington (Washington County); On-site; USD 70,000 - 110,000; Full time

Job summary

RRC Solutions Group is seeking a Social Media Manager to own the organic social strategy across multiple platforms from our Washington County, PA office. You will craft creative campaigns, develop a consistent voice, and collaborate with partners to drive engagement and growth.

You’ll lead content planning, coordinate shoots, work with influencers, and keep the calendar organized while staying ahead of trends and platform changes to tell compelling brand stories.

Qualifications

• Bachelor’s degree in Marketing, Communications, Public Relations or related field.
• 5+ years of professional social media experience managing multiple channels.
• Strong knowledge of Instagram, TikTok, LinkedIn, Facebook, YouTube.
• Experience with social media management, publishing and analytics tools.
• Understanding of analytics, audience development and performance optimization.
• Experience working with influencers and brand partnerships.
• Excellent writing skills and adaptable tone per platform.
• Creative mindset with ability to manage multiple projects and deadlines.

Responsibilities

• Own the social strategy to grow awareness, engagement and audience.
• Define and maintain an authentic voice across channels.
• Create platform-specific approaches for each social network.
• Lead social-first campaigns and timely content with storytelling.
• Build a community and encourage conversation and sharing.
• Track performance and turn data into actionable recommendations.
• Monitor channels and manage communications during sensitive moments.
• Provide leadership and mentorship to a Social Media Coordinator.

Skills

Social media strategy

Content creation

Analytics

Influencer partnerships

Copywriting

Project management

Education

Bachelor’s degree in Marketing/Communications/PR

Tools

Sprout Social

Job description

RRC Solutions Group is seeking a Social Media Manager to own the organic social strategy across multiple platforms from our Washington County, PA office. You will craft creative campaigns, develop a consistent voice, and collaborate with partners to drive engagement and growth.

You’ll lead content planning, coordinate shoots, work with influencers, and keep the calendar organized while staying ahead of trends and platform changes to tell compelling brand stories.