Hybrid Trade Show & Sponsorship Programs Lead

AssetMark; Concord (NH); Hybrid; USD 110,000 - 120,000; Full time

Benefits offered by this job

Hybrid work schedule

401K – Employer match

Medical, Dental, Vision

HSA – Employer contribution

Volunteer Time Off

Career Development

Fitness Reimbursement

Hybrid Work Schedule

Job summary

AssetMark seeks a Program Lead to manage its portfolio of sponsored events, trade shows, and key programs, driving event execution, timeline discipline, and ROI analysis across cross‑functional teams.

You will oversee sponsorship outreach, booth logistics, vendor coordination, and post‑event reporting, with a hybrid schedule and proximity to our offices in Charlotte, NC or Concord, CA. This role partners with Sales and Marketing to maximize brand exposure and advisor engagement.

Qualifications

• BA degree in marketing, business, or related field.
• 5+ years of experience in event management, sponsorship marketing, or trade show planning.
• Strong project management, cross-functional collaboration, and budget management.

Responsibilities

• Lead end-to-end trade show management, including strategy, design, logistics, and activations.
• Drive sponsorship outreach and fulfillment for AssetMark events with post-event reporting.
• Coordinate with sales, marketing, and leadership to boost advisor engagement and ROI.
• Track ROI metrics and provide insights for future events.

Skills

Trade show logistics

Sponsorship management

Budgeting

Vendor coordination

Cross-functional collaboration

PowerPoint

Excel

Salesforce experience

Education

BA in marketing/business or related field

Tools

Salesforce

CRM platforms

Event apps

Sponsorship tracking tools

Job description

AssetMark seeks a Program Lead to manage its portfolio of sponsored events, trade shows, and key programs, driving event execution, timeline discipline, and ROI analysis across cross‑functional teams.

You will oversee sponsorship outreach, booth logistics, vendor coordination, and post‑event reporting, with a hybrid schedule and proximity to our offices in Charlotte, NC or Concord, CA. This role partners with Sales and Marketing to maximize brand exposure and advisor engagement.