Hybrid Sponsorship Sales & Activation Associate

Learfield; Davidson (NC); Hybrid; USD 60,000 - 90,000; Full time

Benefits offered by this job

Medical and Dental benefits

Vision benefits

401(k) + Match

Paid time off

Job summary

Learfield is seeking an Associate Business Development Manager in Davidson, NC. The role blends sales and activation to drive sponsorship revenue and deliver exceptional partner experiences on campus partnerships.

You’ll support outreach, activations, and account management, reporting, and executive support. A college-spirited, fast-paced team environment offers growth in sports marketing and relationship building with university stakeholders.

Qualifications

• 2+ years of experience in sales, marketing, sponsorship, client service, or a related field.
• Strong communication, organization, and presentation skills.
• Ability to understand client needs and build integrated marketing solutions.
• Comfortable working in a fast-paced, team-oriented environment.
• Ability to work evenings and weekends as needed for game days and events.

Responsibilities

• Develop and sell sponsorship packages to meet sales goals.
• Manage a personal book of business and support broader sales efforts.
• Execute full sales process from prospecting to closing and renewals.
• Collaborate with activation, marketing, and operations to ensure seamless execution of campaigns.
• Assist with asset fulfillment, reporting, and partner communications.

Skills

Sales experience

Communication skills

Presentation skills

CRM familiarity

Team collaboration

Education

Bachelor’s degree

Tools

CRM tools

Microsoft Office

Job description

Learfield is seeking an Associate Business Development Manager in Davidson, NC. The role blends sales and activation to drive sponsorship revenue and deliver exceptional partner experiences on campus partnerships.

You’ll support outreach, activations, and account management, reporting, and executive support. A college-spirited, fast-paced team environment offers growth in sports marketing and relationship building with university stakeholders.