Hybrid Senior Retention & Lifecycle Marketing Executive

Future Publishing Limited; Kentucky; Hybrid; USD 36,000 - 40,000; Full time

Benefits offered by this job

Uncapped leave

Enhanced parental leave

Dental care discounts

Private medical care discounts

Profit sharing bonus

Share Incentive Plan

Pension scheme with 5% match

Snacks and drinks in offices

Job summary

Future Publishing Limited in Bath is seeking a talented Retention Marketing specialist to manage end-to-end subscriber campaigns across digital and print memberships. You will plan onboarding, engagement, and win-back initiatives to reduce churn and strengthen reader loyalty.

You'll work with CRM, Acquisition, Editorial and Customer Service teams, schedule automated emails, brief creative assets, run tests, and translate results into actionable recommendations in a collaborative, data-driven

Qualifications

• Experience delivering retention, CRM, or email marketing campaigns within subscription or recurring revenue sectors.
• Proven ability to manage multi-channel email campaigns and automated digital journeys.
• Strong data interpretation skills and attention to detail in reporting.

Responsibilities

• Plan and execute multi-channel retention, onboarding, and win-back campaigns.
• Manage end-to-end campaign delivery, briefing creative teams on copy and design assets.
• Collaborate with CRM teams to build, test, and deliver automated email journeys.
• Review metrics and translate data into actionable recommendations.
• Run A/B tests on subject lines, layouts, and offers; support commercial planning.
• Partner with Editorial, Digital and Customer Service to advocate for customer-first retention.

Skills

Retention marketing

CRM campaigns

Data evaluation

Copywriting

Collaboration

AB testing

Tools

Google Workspace

Job description

Future Publishing Limited in Bath is seeking a talented Retention Marketing specialist to manage end-to-end subscriber campaigns across digital and print memberships. You will plan onboarding, engagement, and win-back initiatives to reduce churn and strengthen reader loyalty.

You'll work with CRM, Acquisition, Editorial and Customer Service teams, schedule automated emails, brief creative assets, run tests, and translate results into actionable recommendations in a collaborative, data-driven