Hybrid Lead, Digital Ad Ops & Campaign Launch

Dotdash Meredith; Town of Liberty (NY); Hybrid; USD 41,000 - 50,000; Full time

Job summary

People Inc. is seeking a Lead Digital Ad Operations Coordinator to drive the launch of D/Cipher digital campaigns, ensuring creative meets site specs, managing vendor production, and trafficking ad tags to resolve issues. You will interact with internal sales and clients to drive successful campaigns.

Hybrid work arrangement: in‑office 3x per week with up to 2 remote days. You’ll collaborate with cross‑functional teams, mentor peers, and help optimize processes and outcomes.

Qualifications

• Bachelor’s degree in Business, Communications, Marketing, or related field or equivalent work experience.
• Minimum 3+ years in digital advertising operations with campaign trafficking, QA, troubleshooting, and client-facing communication.

Responsibilities

• Facilitate communication, workflow, trafficking, and QA of digital media campaigns.
• Serve as SME for campaign execution, onboarding, and process improvements.
• Test and traffic creative through third‑party ad servers and DSPs.
• Escalate issues and pull QA reports for launch accuracy.
• Communicate with clients and Sales to manage deadlines and assets.

Skills

Campaign trafficking

QA & debugging

HTML/JavaScript basics

Ad server platforms

DSPs & third‑party servers

Campaign management

Excel/PowerPoint

Communication

Education

Bachelor's degree in Business/Marketing/Communications

Related work experience

Tools

Innovid

Flashtalking

CM360

The Trade Desk

Amazon DSP

Job description

People Inc. is seeking a Lead Digital Ad Operations Coordinator to drive the launch of D/Cipher digital campaigns, ensuring creative meets site specs, managing vendor production, and trafficking ad tags to resolve issues. You will interact with internal sales and clients to drive successful campaigns.

Hybrid work arrangement: in‑office 3x per week with up to 2 remote days. You’ll collaborate with cross‑functional teams, mentor peers, and help optimize processes and outcomes.