Hybrid Insurtech Marketing Lead for Broker Growth

Qumra Capital; New York (NY); Híbrido; USD 140.000 - 175.000; Tempo integral

Benefícios oferecidos por esta vaga

Hybrid work

Resumo da vaga

At-Bay is seeking a Sr. Digital Marketing Manager to lead broker engagement and underwriting enablement through digital campaigns and compelling content.

You will own high-visibility programs that shape how brokers understand and sell cyber insurance, partnering with underwriting, sales, security, and product teams to translate our InsurSec value proposition into broker-friendly messaging. This hybrid role involves building multi-touch campaigns in HubSpot, creating sales enablement materials,

Qualificações

• Worked in or marketed to the insurance industry, understanding broker-carrier relationships and how B2B2C marketing is conducted.
• Experience running marketing programs from ideation to execution to analysis and iteration.
• Created sales enablement materials (pitch decks, one-pagers, battle cards) used by sales teams.

Responsabilidades

• Own end-to-end broker marketing program strategy and execution.
• Translate marketing thought leadership into underwriter-ready content (social posts, emails, one-pagers).
• Launch integrated campaigns across email, social, webinars and UW enablement.
• Manage insurance marketing social content with a contractor.
• Build feedback loops with sales and underwriting to improve content based on broker response.

Conhecimentos

Broker campaigns

Digital marketing

Content creation

Lifecycle marketing

Cross-functional collaboration

Analytics

Ferramentas

HubSpot

Marketo

Descrição da vaga

At-Bay is seeking a Sr. Digital Marketing Manager to lead broker engagement and underwriting enablement through digital campaigns and compelling content.

You will own high-visibility programs that shape how brokers understand and sell cyber insurance, partnering with underwriting, sales, security, and product teams to translate our InsurSec value proposition into broker-friendly messaging. This hybrid role involves building multi-touch campaigns in HubSpot, creating sales enablement materials,