Agent Channel Growth Marketing Manager (Hybrid, Equity)

Honeycomb Insurance; Chicago (IL); Hybrid; USD 140,000 - 160,000; Full time

Benefits offered by this job

Employee options grant

401K with employer match

Flexible paid time off

Paid national holidays

Job summary

Honeycomb Insurance is expanding its independent agent channel and seeks an Agent Channel Marketing Manager to own strategy, activation, and metrics for growth. You will design programs to improve broker submission volume, GWP per agency, and product mix while collaborating with Digital Marketing and Demand teams.

You’ll shape agent onboarding, cross-sell, and win-back campaigns, leveraging HubSpot and cross-functional partnerships.

Qualifications

• 5+ years of experience in the insurance industry; commercial and/or real estate exposure valued.
• Deep understanding of independent agent distribution and broker decisions.
• Strong written and verbal communication; translate insurance concepts to broker-facing materials.
• Foundational understanding of sales/marketing communications best practices.
• Ability to produce high-quality content across multiple marketing channels.

Responsibilities

• Design and own broker lifecycle programs (acquisition, onboarding, reactivation, cross-sell, win-back).
• Develop broker segmentation to personalize outreach and prioritize high-value relationships.
• Create broker-facing content (emails, sell-through tools, etc.).
• Collaborate with Demand & Digital Lead on email campaigns and deployment.
• Lead voice of the broker, providing feedback to product, underwriting and GTM teams.

Skills

Insurance industry experience

Independent agent distribution

Cross-functional collaboration

Content production

Autonomy in content creation

Tools

HubSpot

Job description

Honeycomb Insurance is expanding its independent agent channel and seeks an Agent Channel Marketing Manager to own strategy, activation, and metrics for growth. You will design programs to improve broker submission volume, GWP per agency, and product mix while collaborating with Digital Marketing and Demand teams.

You’ll shape agent onboarding, cross-sell, and win-back campaigns, leveraging HubSpot and cross-functional partnerships.