Hybrid Growth Marketing Specialist - Content & Ads

Eddy; Tyler (TX); Ibrido; USD 28.000 - 41.000; Tempo pieno

Vantaggi offerti da questo lavoro

Hybrid work arrangement

Flexible scheduling

Training opportunities

Professional growth

Descrizione del lavoro

Luminous Services, based in Tyler, TX, seeks a Marketing Specialist to drive scalable growth across multiple brands via content creation, paid advertising, and site optimization.

You will collaborate with the executive team, manage campaigns across Meta, Google, and YouTube, and produce video content for ads and social channels. The role offers a hybrid schedule with training and advancement opportunities.

Competenze

• Strong content creation and storytelling skills.
• Experience with paid advertising channels.
• Ability to optimize landing pages and messaging.
• Data-driven with KPI tracking.
• Video filming/ editing for ads.
• Collaborative with executive team.

Mansioni

• Manage and optimize paid ad campaigns across Meta, Google, YouTube.
• Monitor CPL, CAC, ROAS, and conversion rates.
• Develop structured campaign frameworks for launches and promotions.
• Improve profitability through data-driven decisions.
• Film and edit video content for ads, social media, and brand storytelling.
• Capturing field content to showcase services, culture, and customer experience.
• Develop hooks, scripts, and messaging angles for campaigns.
• Producing short-form and long-form content for multiple platforms.
• Designing supporting graphics and marketing materials when needed.
• Translating executive vision into clear, market-ready messaging.
• Assist in new brand launches and service rollouts.
• Editing and updating website pages to improve clarity and conversions.
• Creating landing pages for campaigns and promotions.
• Researching competitors and proposing strategic improvement.

Conoscenze

Content marketing

Paid advertising

Analytics

Video content creation

SEO/website optimization

Strumenti

Google Ads

Meta Ads

YouTube Ads

Descrizione del lavoro

Luminous Services, based in Tyler, TX, seeks a Marketing Specialist to drive scalable growth across multiple brands via content creation, paid advertising, and site optimization.

You will collaborate with the executive team, manage campaigns across Meta, Google, and YouTube, and produce video content for ads and social channels. The role offers a hybrid schedule with training and advancement opportunities.