Hybrid Ecommerce Merchandiser: Data-Driven Merchandising

Callaway Golf Company; Carlsbad (CA); Hybrid; USD 66,000 - 99,000; Full time

Job summary

Callaway Golf Company in Carlsbad, CA is seeking an ECommerce Merchandiser to plan, build, and manage content in the CMS, including landing pages, product listing pages, and banners across the site. You will analyze homepage performance and partner with design and retention marketing to optimize content and conversions.

You will develop data-driven merchandising and promotional strategies, own the merchandising calendar, coordinate product launches and seasonal campaigns, and drive site updates

Qualifications

• Bachelor's degree required.
• 1-2 years of experience in eCommerce merchandising.
• Experience with CMS and eCommerce platforms is preferred.
• Familiarity with SFCC is a plus.

Responsibilities

• Plan, build, and manage content in the CMS including landing pages, product listing pages, and banners across the site.
• Analyze homepage performance and collaborate with design and retention marketing teams to optimize content and banners for engagement and conversion.
• Develop and execute data-driven merchandising and promotional strategies to drive product discovery, conversion, and revenue growth.
• Own the merchandising calendar and lead campaign planning, aligning product launches, promotions, and seasonal collections with business goals.
• Plan, build, and deploy site updates within the CMS including landing pages, product listing pages, banners, launches, and seasonal campaigns.
• Streamline merchandising operations by identifying automation opportunities and developing standardized workflows.
• Analyze site performance and customer behavior to optimize the shopping experience and guide merchandising strategies.
• Lead eCommerce improvement initiatives to enhance the shopping experience and cross-team efficiency.
• Develop knowledge of SFCC processes including product setup, attributes, and category assignments.
• Collaborate with design, UX/UI, product, and engineering teams to optimize CMS functionality and templates.

Skills

CMS platforms

Salesforce Commerce Cloud

Automation

Excel

HTML

Data analysis

Education

Bachelor's degree

Tools

Salesforce Commerce Cloud

CMS tools

Job description

Callaway Golf Company in Carlsbad, CA is seeking an ECommerce Merchandiser to plan, build, and manage content in the CMS, including landing pages, product listing pages, and banners across the site. You will analyze homepage performance and partner with design and retention marketing to optimize content and conversions.

You will develop data-driven merchandising and promotional strategies, own the merchandising calendar, coordinate product launches and seasonal campaigns, and drive site updates