eCommerce Merchandiser: Content, Merch & Conversion

Callaway Golf

Carlsbad (CA)

On-site

USD 66,000 - 99,000

Full time

14 days+
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Job summary

Callaway Golf in Carlsbad, CA is seeking an ecommerce merchandising specialist to plan, build, and manage content in the CMS, including landing pages, product listings, and banners. You will analyze site performance, collaborate with design and marketing teams, and develop data-driven merchandising strategies to drive engagement and revenue.

Own the merchandising calendar, coordinate product launches and seasonal campaigns, and optimize SFCC processes with product, design, and engineering

Qualifications

  • Bachelor’s degree and 1–2 years of eCommerce merchandising experience.
  • Experience with content management systems and merchandising workflows.
  • Strong analytical skills and attention to detail.

Responsibilities

  • Plan, build, and manage content in the CMS including landing pages, product listing pages, and banners across the site.
  • Analyze homepage performance and collaborate with design and retention marketing teams to develop and optimize content and banners that highlight priority products and maximize engagement and conversion.
  • Develop and execute data-driven merchandising and promotional strategies, including personalization and targeted tactics, to drive product discovery, conversion, and revenue growth.
  • Own the merchandising calendar and lead campaign planning, aligning product launches, promotions, and seasonal collections with business goals.
  • Plan, build, and deploy accurate and timely site updates within the CMS—including landing pages, product listing pages, promotional banners, new product launches, and seasonal campaigns.
  • Streamline and scale merchandising operations by identifying automation opportunities, reducing operational friction, and developing standardized workflows, playbooks, and best practices.
  • Analyze site performance and customer behavior, leveraging actionable insights to optimize the shopping experience and guide merchandising strategies.
  • Lead eCommerce improvement initiatives, identifying opportunities to enhance the shopping experience, streamline workflows, and increase cross-team efficiency.
  • Develop a working knowledge of Salesforce Commerce Cloud (SFCC) processes, including product setup, attribute management, category assignments, and job workflows.
  • Collaborate with design, UX/UI, product, and engineering teams to optimize CMS functionality, improve site templates, and elevate overall user experience.
  • Document and evolve core merchandising workflows, playbooks, and strategies by synthesizing internal process improvements with competitive industry insights.
  • Advocate for scalable systems, reusable playbooks, and operational frameworks that reduce manual work and improve team agility.
  • Lead initiatives such as agentic workflows that modernize the merchandising and launch process, increasing velocity and reducing operational friction.

Skills

Analytical mindset
Automation orientation
Collaboration

Education

Bachelor’s degree

Tools

Salesforce Commerce Cloud
CMS tools
HTML
Excel

Job description

Callaway Golf in Carlsbad, CA is seeking an ecommerce merchandising specialist to plan, build, and manage content in the CMS, including landing pages, product listings, and banners. You will analyze site performance, collaborate with design and marketing teams, and develop data-driven merchandising strategies to drive engagement and revenue.

Own the merchandising calendar, coordinate product launches and seasonal campaigns, and optimize SFCC processes with product, design, and engineering

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