Hybrid Digital Merchandising Lead – E‑Commerce Growth

Freeman Company; Dallas (TX); Hybrid; USD 80,000 - 100,000; Full time

Benefits offered by this job

Tuition Reimbursement

Life, Accident and Disability

Retirement with Company Match

Paid Time Off

Bonus up to 5% of base salary

Job summary

The Freeman Company seeks a data-driven Digital Merchandising Manager to own the end-to-end merchandising experience on our e-commerce site. You will shape homepage, category structure, search, and recommendations, driving conversion, engagement, and average order value.

Partner with Digital Product, UX, Marketing, and Creative to ensure a cohesive shopping journey and present performance insights to leadership.

Qualifications

• 7–10 years in retail, e-commerce, buying, or related analytics field.
• Including 5+ years specifically in digital/e-commerce merchandising with increasing responsibility.
• 2+ years managing direct reports, contractors, or cross-functional projects.
• Strong analytical skills; comfortable with Excel/Google Sheets; familiarity with GA, BI tools.
• Experience with Salesforce e-commerce platform and work management tools (Workfront, Azure, Figma, ADO).
• Understanding of on-site search and merchandising tools (Algolia, Luminate).
• Excellent cross-functional communication with Marketing, Creative, Product and IT.
• UX experience a plus; strong presentation skills.

Responsibilities

• Own end-to-end merchandising on the e-commerce site including product placement and category organization.
• Develop merchandising strategies for launches and promotions with target-driven outcomes.
• Analyze site performance data and adjust merchandising in real time and long term.
• Own on-site search, filtering, and recommendation logic strategy and platforms.
• Lead A/B testing roadmap, define hypotheses, and report results to stakeholders.
• Set content standards (imagery, copy, attributes) and audit pages for quality.
• Collaborate with Digital Product, UX, Marketing, and Creative to align roadmap.

Skills

Analytical thinking

Cross-functional collab

Communication

Project management

Attention to detail

Time management

UX awareness

Education

Bachelor's degree in Business/Marketing/Merchandising

Equivalent experience

Tools

Google Analytics

Power BI

Tableau

Salesforce Commerce

Workfront

Azure DevOps (ADO)

SQL

Algolia/Luminate

Job description

The Freeman Company seeks a data-driven Digital Merchandising Manager to own the end-to-end merchandising experience on our e-commerce site. You will shape homepage, category structure, search, and recommendations, driving conversion, engagement, and average order value.

Partner with Digital Product, UX, Marketing, and Creative to ensure a cohesive shopping journey and present performance insights to leadership.