Hispanic Media Sales Executive

Gray Local Media, Inc; Waco (TX); On-site; USD 45,000 - 75,000; Full time

Job summary

Gray Media's KWTX-TV in the Waco area seeks a Hispanic Marketing Specialist/Media Executive to drive Telemundo advertising sales. You will lead Telemundo-focused strategies, coordinate with the Telemundo sales office, and partner with clients to grow local business revenue.

Ideal candidates have strong communication skills, a proven track record in new business development, and the ability to navigate a fast-paced media environment. A college degree is preferred, and bilingual skills are a plus.

Qualifications

• Demonstrated history in new business development.
• Strong organizational, written, and presentation skills.
• Proficient in the Microsoft Office suite.
• Ability to build and maintain positive customer relationships.
• Competitive, persuasive, energetic, and self-motivated traits.
• Ability to overcome objections.
• Enjoys a fast-paced environment and has a desire to win.
• Professional appearance is a must.
• Must possess a valid driver's license, good driving record, and auto insurance.
• Bilingual skills are a plus.

Responsibilities

• Spearhead all communication regarding Telemundo and the Hispanic market to the sales team
• Inform team members with information about Telemundo programming, specials, sports, etc
• Be the station conduit between the Gray National Telemundo sales office and the station
• Attend client meetings with other Media Executives to help generate Telemundo revenue
• Create and present marketing strategies to grow local businesses
• Drive revenue through the company's sales initiatives
• Retain current business and develop new business contacts
• Attain budgeted revenue goals
• Understand the business objectives and marketing strategies of clients and develop ways to help them achieve their goals
• Effectively handle all administrative duties

Skills

New business development

Organizational skills

Written communication

Presentation skills

Relationship building

Persuasive/negotiation

Objection handling

Fast-paced work ethic

Professional appearance

Driving license

Bilingual (plus)

Education

College degree preferred

Tools

Microsoft Office

Job description

Gray Media's KWTX-TV in the Waco area seeks a Hispanic Marketing Specialist/Media Executive to drive Telemundo advertising sales. You will lead Telemundo-focused strategies, coordinate with the Telemundo sales office, and partner with clients to grow local business revenue.

Ideal candidates have strong communication skills, a proven track record in new business development, and the ability to navigate a fast-paced media environment. A college degree is preferred, and bilingual skills are a plus.