Health & Wellness Enterprise Sales Leader

Appex Innovation; Princeton (NJ); On-site; USD 70,000 - 90,000; Full time

Job summary

Appex Innovations seeks a hungry, relationship‑first Sales Manager to drive Employer Health & Wellness solutions in the US from Princeton. You will open doors, build a 30–50 pipeline in 90 days, and collaborate with the CEO to close deals under $50k ACV, while pursuing larger opportunities with the team.

You will nurture CHRO/VP HR/Benefits Director relationships and target 500–10,000 employee employers across sectors, attending HR conferences to generate warm introductions.

Qualifications

• 3–5 years of B2B sales selling health, wellness, benefits, or HR tech into US employers.
• Proven track record selling to CHROs, VP HRs, Benefits Directors, or Total Rewards leaders at 500+ employee companies.
• Startup or early‑stage experience; ability to operate with limited support.
• Self‑sourced pipeline and existing HR decision‑maker network.
• Strong written and verbal communication; capable of compelling demos and follow‑ups.
• Based in the Northeast US (NY/NJ/CT/PA/MA preferred) with travel willingness.

Responsibilities

• Identify, prioritize and prospect mid-to-large US employers (500–10,000 employees) across target verticals.
• Build and manage a pipeline of 30–50 qualified employer opportunities in 90 days.
• Leverage CHRO/HR leader relationships to generate warm introductions and early meetings.
• Drive outbound prospecting via LinkedIn, email, phone and events; represent the company at HR conferences.
• Conduct discovery calls, product demos and follow‑ups with CEO support; qualify and convert pilots.
• Own full sales cycle for deals under $50,000 ACV; co‑sell with CEO on larger opportunities.
• Coordinate with product/implementation for smooth pilot onboarding; feed market feedback to leadership.

Skills

B2B sales

Relationship building

Prospecting

CHRO/HR leader connections

US employer focus

Tools

Zoho CRM

LinkedIn Sales Navigator

Job description

Appex Innovations seeks a hungry, relationship‑first Sales Manager to drive Employer Health & Wellness solutions in the US from Princeton. You will open doors, build a 30–50 pipeline in 90 days, and collaborate with the CEO to close deals under $50k ACV, while pursuing larger opportunities with the team.

You will nurture CHRO/VP HR/Benefits Director relationships and target 500–10,000 employee employers across sectors, attending HR conferences to generate warm introductions.