Head of Marketing Operations — Data-Driven Growth Leader

Delight; San Mateo (CA); On-site; USD 200,000 - 210,000; Full time

Benefits offered by this job

Medical, dental, and vision

Paid time off

Be Your Best Self stipend

Parental leave

401(k)

HSA & FSA

Job summary

Sendbird is seeking a Head of Marketing Operations to lead the Revenue Operations function from its San Mateo office. This role will own marketing tech, data, and processes to scale lead-to-cash, partner with demand generation, and manage external MOps agencies.

You will drive campaign design/execution, data quality, and attribution across global teams, influencing ROI and pipeline velocity in a fast-paced, data-driven environment.

Qualifications

• 9+ years in Marketing Operations.
• Experience with enterprise‑level B2B AI and/or B2B SaaS growth.
• Experience scaling a Series C+ or later company and/or reaching 50–100+ million ARR.
• Understanding of full B2B marketing and sales lifecycle and best practices.
• Deep domain expertise in building and optimizing marketing automation platforms (Marketo, Bizible, Salesforce, Zoominfo/Clay, LeanData, RingLead, G2, paid media).
• AI fluency – you've used coding tools to build apps/automation that scale GTM motion.
• Excellent communication skills and ability to align stakeholders.
• Bachelor’s Degree.

Responsibilities

• Lead Marketing Operations efforts and partner with Demand Gen and Marketing stakeholders.
• Manage external MOps agency for Campaign Operations.
• Own Marketing technology stack across tools and integrations.
• Balance short-term fixes with scalable long-term solutions.
• Design and run effective email campaigns, pages, and forms; monitor deliverability and privacy compliance.
• Maintain data quality, cleansing, normalization, and imports for leads and contacts.
• Improve lead/account scoring, nurturing, and routing to optimize velocity.

Skills

Marketing operations

Marketing automation

Data analytics

Stakeholder alignment

Campaign management

AI fluency

Vendor negotiations

Education

Bachelor’s Degree

Tools

Marketo

Bizible

Salesforce

Zoominfo/Clay

LeanData

RingLead

G2

Job description

Sendbird is seeking a Head of Marketing Operations to lead the Revenue Operations function from its San Mateo office. This role will own marketing tech, data, and processes to scale lead-to-cash, partner with demand generation, and manage external MOps agencies.

You will drive campaign design/execution, data quality, and attribution across global teams, influencing ROI and pipeline velocity in a fast-paced, data-driven environment.