Head of Growth & Demand Gen — Data-Driven Acquisition

Law Business Research; New York (NY); On-site; USD 125,000 - 180,000; Full time

Benefits offered by this job

Competitive compensation

15 vacation days

Health insurance options

401(k) with employer matching

Tuition reimbursement

Job summary

Law Business Research is seeking a Head of Growth in New York to lead acquisition strategies that drive new customer revenue. You will work closely with sales and marketing teams to generate a predictable pipeline through data-driven campaigns.

The ideal candidate has 6-10 years of B2B marketing experience, specializing in growth marketing and demand generation. This role offers competitive compensation and comprehensive benefits including health and retirement plans.

Qualifications

• 6-10 years of experience in B2B marketing focusing on growth marketing.
• Demonstrated experience generating pipeline for subscription or SaaS businesses.
• Experience managing the full acquisition funnel.

Responsibilities

• Develop integrated acquisition strategies for priority audiences and products.
• Translate marketing positioning into campaigns across digital channels.
• Optimize acquisition channels to capture new prospects researching solutions.

Skills

B2B marketing

Growth marketing

Demand generation

Acquisition strategy

Salesforce

Pardot

Job description

Law Business Research is seeking a Head of Growth in New York to lead acquisition strategies that drive new customer revenue. You will work closely with sales and marketing teams to generate a predictable pipeline through data-driven campaigns.

The ideal candidate has 6-10 years of B2B marketing experience, specializing in growth marketing and demand generation. This role offers competitive compensation and comprehensive benefits including health and retirement plans.