Head of Data Analytics & Client Strategy

PHDUS PHD Media LLC; United States; Hybrid; USD 120,000 - 230,000; Full time

Job summary

Omnicom Group seeks a Senior Director, Business Analytics to lead high-impact analytics for major clients. You will align with planning and investment teams and translate data into strategic recommendations that influence media and marketing decisions.

You will guide analytics roadmaps, lead advanced analytics, and mentor a team while staying ahead of industry trends and new data solutions. This role emphasizes collaboration with client leads and internal teams in a hybrid work environment.

Qualifications

• 11+ years of data and analytics experience in advertising, management consulting, or digital strategy.
• University degree required; advanced degree a plus.
• Expertise in audience-based marketing and data-driven advertising; strong client advisory skills.
• Proven leadership and ability to manage client relationships and mentor teams.

Responsibilities

• Consult with clients to identify problems and build practical analytics roadmaps with measurable impact.
• Lead consumer segmentation and audience identification initiatives.
• Advise clients on audience strategy, measurement, and advanced analytics.
• Develop and refine measurement plans and translate findings into actionable recommendations.
• Mentor and develop direct reports; drive career growth and skill expansion.

Skills

Marketing analytics

Data strategy

Audience segmentation

ROI analysis

Leadership

Education

University degree

Tools

SQL

Python

Tableau

Job description

Omnicom Group seeks a Senior Director, Business Analytics to lead high-impact analytics for major clients. You will align with planning and investment teams and translate data into strategic recommendations that influence media and marketing decisions.

You will guide analytics roadmaps, lead advanced analytics, and mentor a team while staying ahead of industry trends and new data solutions. This role emphasizes collaboration with client leads and internal teams in a hybrid work environment.