Head of Business Analytics & Insights Strategy

Omnicom Media; Los Angeles (CA); On-site; USD 145,000 - 165,000; Full time

Benefits offered by this job

Medical and dental coverage

401(k) plan

Flex spending

Life insurance

Disability

Employee discount program

Employee stock purchase program

Paid family benefits

Job summary

Mediabrands is seeking a Business Analytics leader to drive insights, plan measurement, and mentor a growing analytics team in a fast-paced agency environment. You will collaborate with planning, investment, and activation to optimize client media budgets and strategy.

You will translate complex data into clear recommendations, build advanced analytics capabilities, and help clients achieve marketing goals through data-driven approaches.

Qualifications

• 7+ years of data and analytics experience in advertising, management consulting, marketing or digital consulting.
• Knowledge of agency-side media campaign planning and execution is desirable.
• Strong ability to translate business needs into analytics and actionable insights.

Responsibilities

• Build understanding of client issues and competitive position.
• Lead measurement plan development and execution.
• Mentor managers and ADs, shaping team capabilities.
• Develop insights and narratives through advanced analytics.
• Partner with Planning, Investment, and Activation teams on budgets and media plans.
• Design tests to measure incremental media impact on business outcomes.

Skills

Marketing analytics

Media planning experience

Audience-based marketing

Data-driven problem solving

Leadership & client relationships

Communication & presentation

Mentoring & coaching

Education

Bachelor's degree or higher

Job description

Mediabrands is seeking a Business Analytics leader to drive insights, plan measurement, and mentor a growing analytics team in a fast-paced agency environment. You will collaborate with planning, investment, and activation to optimize client media budgets and strategy.

You will translate complex data into clear recommendations, build advanced analytics capabilities, and help clients achieve marketing goals through data-driven approaches.