Head of Audience & Content Strategy

Trustage-; Denver (CO); On-site; USD 104,000 - 156,000; Full time

Benefits offered by this job

Health insurance

401k

Tuition reimbursement

Job summary

TruStage seeks a Director of Audience & Content Strategy to transform marketing, audience growth, and digital engagement into content experiences that drive awareness and measurable outcomes. This role blends strategy with hands-on execution, collaborating with Marketing, Membership, Research, and Product teams to align content with organizational goals.

You will own channels, governance, and a multi-channel strategy while managing internal and external partners to deliver high-quality content

Qualifications

• Bachelor’s degree in Marketing, Communications, Business or related field.
• Experience translating research and insights into audience narratives.
• Strong writing, editing, storytelling and presentation skills.

Responsibilities

• Define Filene’s audience segmentation and messaging frameworks.
• Own Filene’s enterprise content strategy and editorial calendar.
• Lead multi-channel channel strategy including social media, web, email, blogs, podcasts, events.
• Analyze performance and optimize content strategy across channels.

Skills

Audience segmentation

Content strategy

Editorial leadership

Brand strategy

Messaging & storytelling

Multi-channel marketing

Social media strategy

Education

Bachelor’s degree in Marketing, Communications, Business or related field

Tools

CMS

GA4/Analytics platforms

Social platforms

Job description

TruStage seeks a Director of Audience & Content Strategy to transform marketing, audience growth, and digital engagement into content experiences that drive awareness and measurable outcomes. This role blends strategy with hands-on execution, collaborating with Marketing, Membership, Research, and Product teams to align content with organizational goals.

You will own channels, governance, and a multi-channel strategy while managing internal and external partners to deliver high-quality content