Head of Analytics & Insights — Drive Growth & ROI

Havas Media Group; New York (NY); On-site; USD 150,000 - 210,000; Full time

Job summary

Havas Media North America is seeking a Director of Analytics to lead the Analytics Team and partner with clients to optimize media and web analytics, build models, design dashboards, and advance measurement across campaigns.

The role focuses on turning data into actionable insights, developing data strategy, and driving ROI through cross-functional collaboration and innovative analytics approaches.

Qualifications

• 7+ years of experience in marketing analytics or BI.

Responsibilities

• Oversee analytics for client engagements and design tailored approaches.

Skills

Marketing analytics

Digital media

Analytics techniques

Data-driven insights

Advanced analytics

Modeling

Audience segmentation

Cross-functional collaboration

SOW writing

Resource management

Job description

Havas Media North America is seeking a Director of Analytics to lead the Analytics Team and partner with clients to optimize media and web analytics, build models, design dashboards, and advance measurement across campaigns.

The role focuses on turning data into actionable insights, developing data strategy, and driving ROI through cross-functional collaboration and innovative analytics approaches.