Head of Analytics & Data Strategy — AI-Driven (Remote)

Scale Media, Inc.; California; Remote; USD 180,000 - 220,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

Life insurance

Job summary

Scale Media, Inc. is seeking a Director of Analytics to lead the data and analytics function across our marketing-driven DTC business. You will own end-to-end analytics, including marketing measurement, forecasting, retention, and inventory analytics, reporting to the VP Growth.

This senior role combines hands-on analytics with strategic leadership. You'll build models for LTV, churn, MMM, and MTA, manage the data pipeline, and guide the data engineering roadmap.

Qualifications

• 8+ years in data analytics with progressive leadership experience.
• Proven end-to-end analytics ownership for a marketing-driven or DTC/ecommerce business.
• Strong SQL, Python, data modeling, and ML skills.
• Ability to translate data into business strategy for execs.

Responsibilities

• Develop and own Scale's analytics strategy aligned with business goals.
• Own marketing measurement framework including MMM, MTA, experiments.
• Lead analytics team and oversee data engineering roadmap.
• Design dashboards and deliver KPI reporting for executives.

Skills

Analytics leadership

Marketing analytics

LTV modeling

SQL & Python

Data visualization

Cross-functional leadership

Excellent communication

Tools

Snowflake

Tableau

Sigma

Claude Code

Job description

Scale Media, Inc. is seeking a Director of Analytics to lead the data and analytics function across our marketing-driven DTC business. You will own end-to-end analytics, including marketing measurement, forecasting, retention, and inventory analytics, reporting to the VP Growth.

This senior role combines hands-on analytics with strategic leadership. You'll build models for LTV, churn, MMM, and MTA, manage the data pipeline, and guide the data engineering roadmap.